Google Ends Video Carousel Structured Data Test

1 week ago

Google has ended support for nan video carousel (limited access) markup archiving and nan associated rich | results because aft testing nan system information they realized that it wasn’t useful astatine scale. Site publishers who usage this circumstantial system information don’t needfully person to region it, different hunt engines whitethorn find it useful. However, Google won’t usage it for rich | results.

Google removed a paragraph from nan conception of nan archiving that was branded “Video pinch cardinal moments successful hunt results”.

Removed paragraph:

Video big carousel (limited access): Enable users to research your video assemblage pages by adding ItemList system data. This characteristic is presently constricted to a mini group of providers. Google Search whitethorn automatically show a big carousel for your tract without you having to adhd ItemList system data.”

Google besides removed nan full system information example.

Screenshot Of Removed Structured Data Example

Screenshot of a webpage featuring a videoobject json-ld system information example. nan matter and codification snippets are intelligibly visible, intended to explicate really to instrumentality system information for a video astir self-driving bicycles.

Google removed a nexus to nan “Carousel guidelines” from nan conception titled Guidelines wherever Google links to circumstantial line archiving but curiously nan page that’s being linked to still exists.

This is what was removed:

“Carousel guidelines”

Google removed nan pursuing building from nan “Structured information type definitions” section:

“ItemList: Mark up pages pinch a database of videos to alteration a video big carousel.”

And nan full conception listing nan recommended properties is now gone.

Screenshot Of Removed Recommended Properties Section

Screenshot of a coding tutorial page showing json codification examples for adding video objects to an itemlist, pinch explanations of nan listitem and itemlist properties and urls.

Why Google Removed The Documentation

Google’s developer changelog lists nan pursuing reasons why nan archiving was removed:

“Removing video carousel (limited access) documentation
What: Removed video carousel guidance from nan video system information documentation.

Why: We initially tested video carousel markup pinch a group of tract owners, and yet recovered that it wasn’t useful for nan ecosystem astatine scale. You tin time off nan markup connected your tract truthful that hunt engines and different systems tin amended understand your web page.”

Read nan updated guidance for video system data

Video (VideoObject, Clip, BroadcastEvent) system data

View an archive of nan aged system information documentation

Archive of Video (VideoObject, Clip, BroadcastEvent) system data

Featured Image by Shutterstock/Koshiro K