Here is simply a recap of what happened successful the hunt forums today, done the eyes of the MCP and different hunt forums connected the web.
Google Merchant Center has a caller AI Performance report. Google Ads now asks for a justification to beryllium entered erstwhile you petition removal of someone's access. Google Ads updated its intoxicant and gambling/games policy. OpenAI updated its crawler thief documentation. Google besides updated its crawler documentation, it had a typo. ChatGPT Ads Manager added a caller merchandise study and Attributed Sales Value and Sales ROAS metrics.
MCP Stories:
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Google Ads Expands Alcohol, Gambling & Games Policy
Google Ads has posted that it has (1) expanded its intoxicant argumentation to grow the approved geographic locations and (2) updated the gambling and games argumentation to grow the certification requirements to each categories nether this policy. -
Google Ads Asks For Justification When Requesting Removal Of Access
Google Ads is now asking you to statement a justification for erstwhile you petition the removal of entree for a personification successful your Google Ads account. Then that petition is sent to different administrator for approval, pinch the justification you entered. -
OpenAI Crawlers Can Update Its User Agent String
OpenAI made a number of explanation changes to its crawler thief archiving to opportunity that type number of the user-agent drawstring whitethorn beryllium updated and it whitethorn usage a user-agent drawstring pinch an further robots.txt marker. -
Google Merchant Center AI Performance Insights For AI Mode & AI Overviews
Google Merchant Center is rolling retired a beta AI Performance study that shares really good your products are performing wrong AI Mode and AI Overviews. Google wrote this study "specifically revealing your capacity connected AI Mode and AI Overviews." -
ChatGPT Ads Manager Gains Attributed Sales Value & Sales ROAS & Products
OpenAI has added caller metrics to the ChatGPT Ads head advertiser power center. The caller metrics see Attributed Sales Value and Sales ROAS. Plus a caller merchandise item report. -
Google Fixes Google-InspectionTool User Agent String In Help Doc
Google has updated its Google crawlers thief archiving to hole a typo nether the Google-InspectionTool personification supplier string. In short, Google had a semicolon arsenic portion of the Google-InspectionTool personification supplier drawstring and it should not person been there, truthful Google removed the semicolon. -
Mini Google Bike For Partners
We each cognize astir Google's bikes, including Google partner bikes. But did you cognize that Google has mini bikes for Google Partners?
Other Great Search Threads:
- Top 10 advertisers connected ChatGPT complete the past 90 days, Similarweb connected X
- Image SEO Tip: It is shocking really galore eCommerce websites aren't utilizing AI for image alt matter generation. This is 1 of the awesome usage cases for AI, wherever it tin quickly analyse your images and make a explanation that is amended than what a copywriter could do. Note: I'm, Brodie Clark connected X
- New Google hunt floor plan update seen connected Google Discover: Bluesky has been spotted connected Discover cards pinch exclusive Bluesky hunt profiles. I was capable to make Bluesky hunt profiles for a fewer accounts, including @rustybrick , @lilyraynyc , etc. I tin cheque if you have, Damien Andell connected X
- Digital Marketing Trick Of The Day!! How To View ChatGPT Ads Traffic In Google Analytics. 1. Go To User Acquisition Or Traffic Acquisition. 2.Enable The Secondary Metric "Landing Page + Query String" 3. Put "oppref" In the Search Bar To Filter By. 4. Done! 5., Anthony Higman connected X
- I'd urge not providing clashing meta information - it makes it difficult to activity retired what's relevant. An action mightiness beryllium to service it via provender instead, for example., John Mueller connected Bluesky
- Index Coverage update: I person noticed this a batch complete the past respective months. Sites seeing categories of "Not indexed" urls driblet heavily, which look for illustration they were routed to "Crawled, not indexed". So it's for illustration the categories flipped... I person seen that crossed a number of sites, Glenn Gabe connected X
- We launched a caller study pinch @SMEForumIndia, highlighting consumer-led shifts driving India’s e-commerce maturation - connected way to scope $250B by 2030. We’re helping businesses seizure that maturation pinch shopping experiences and unfastened standards for illustration UCP., Vidhya Srinivasan connected X
MCP Stories:
- How to warrant GEO finance without cleanable attribution
- SMX Now: Build amended tract architecture for SEO, AI, and users
- 6 SEO priorities for AI shopping
- Why hunt ROAS depends connected paid societal much than you think
- How to adjacent the personality spread betwixt your brand, search, AI, and buyers
- Why agentic commerce will matter much than ChatGPT ads
Other Great Search Stories:
AI & LLMs
- AI companies are throwing museums a lifeline. What do they want successful return?, Financial Times (Sub)
- Economists Warn of A.I. Threat, New York Times
- The Reverse Information Paradox, Satya Nadella connected X
- Gemini publishes first ever 2026 Southeast Asia Report, Google Blog
Analytics
- Google Analytics Data Linking and Cost Data Import: A Complete Guide, Brainlabs
Industry & Business
- Retired technologist sounds siren complete Google's San Jose investigation facility, CBS San Francisco
- OpenAI's Ad Business Is connected Pace to Miss Its Own Forecast By 90%, Analyst Says, AdWeek
- Google backs awesome US star task to offset fossil substance emissions, Financial Times (Sub)
- WPP to trim hundreds of jobs globally earlier the extremity of 2026, Ad Age
Links & Content Marketing
- Evergreen Content Is Over – The Individual Is The Only Strategy Left, MCP
Local & Maps
- A immense Google Maps upgrade is rolling retired connected Android Auto, Android Police
- Fake Google claims number leads to conveyance ransom scam, Insurance Business
- User Installs Android Auto 17.3 and Gets the "Biggest Google Maps Navigation Update successful One Decade", Autoevolution
Other Search
- Q2 2026 Global Smartphone Shipments Slump to Lowest Q2 Level successful 13 Years arsenic Memory Crisis Deepens, Counterpoint
- Google Discover Publishers ranking successful June 2026, DiscoverSnoop
- Microsoft announces awesome Windows 11 hunt overhaul that prioritizes clearer, section results, and removes ads: Huge effort to hole hunt connected Windows is yet happening, Windows Central
- Siri AI Is Becoming Apple’s Everything Tool, Wired
- Improving Windows Search Box, pinch little clutter and much control, Windows Insider Blog
PPC
- Google's AI Search Guidelines: What You Really Need to Know, WordStream
- Optimize aggregate campaigns pinch Google Ads' video run groups, Google Blog
- Stop Targeting Keywords And Start Targeting Intent, PPC Hero
- What precisely is Smart Bidding Exploration Anyways?, ZATO Marketing
- AI Max Is Replacing Dynamic Search Ads: What Advertisers Need to Know, JumpFly
Search Features
- Google AI Mode now lets you hunt your chat history connected Android, 9To5Google
- ChatGPT returns to WhatsApp successful the EEA, ChatGPT Release Notes
- Gemini successful Chrome is expanding to the UK, Google Blog
SEO
- Original Data arsenic a GEO Moat, Similarweb
- Writing Medical Content for SEO - The Do's and Don'ts, Assertive Media
Feedback:
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