News and Events
Taylor Swift’s ‘Fortnight’ era is upon us
Apr 20, 2024 – minute read
News and Events
Apr 20, 2024 – minute read
Earlier this week, Taylor Swift and YouTube took Swifties connected a worldwide scavenger hunt starring into her “THE TORTURED POETS DEPARTMENT” medium drop, “Fortnight (feat Post Malone)” euphony video premiere, and #ForAFortnightChallenge motorboat connected Shorts.
Starting earlier this week, fans crossed New York, Los Angeles, Nashville, London, Chicago, Mexico City, Berlin, Melbourne, Sydney, Paris, Montreal, Toronto, and São Paulo started to observe bespoke murals astir their cities. Each image displayed a QR codification that unlocked a YouTube Short pinch a hint - 1 missive each - that fans had to collectively unscramble. The eventual uncover was nan building - “for a fortnight” - that led to an announcement from Taylor via a YouTube Short confirming nan first azygous connected nan medium would beryllium “Fortnight (feat. Post Malone).”
Directly aft nan premiere of nan charismatic euphony video, Swift dropped her first Short for nan #ForAFortnightChallenge giving viewers 14 small glimpses of her mundane life.
A fortnight is simply a portion of clip adjacent to 14 days (or nights) and a batch tin hap successful that magnitude of time! This situation is each astir sharing your fortnight recap - 14 snippets of your life - successful 1 azygous Short soundtracked to “Fortnight (feat Post Malone).” The 14 clips from 14 moments tin bespeak thing users want to share; it's each astir having nosy and connecting pinch 1 another!
Taylor Swift is 1 of nan biggest artists successful nan world, boasting 57+ cardinal subscribers connected her official YouTube channel. She was nan #5 astir viewed creator successful nan US connected YouTube successful 2023 and has earned complete 7.4 cardinal streams connected her transmission successful nan past 365 days. As nan only creator successful history to triumph 4 “Album of nan Year” Grammys, Swift continues to make history clip and clip again pinch her euphony and more.
We can’t hold to spot what she has successful shop for america successful this caller era, a batch tin alteration successful a fortnight…#ForAFortnightChallenge, only connected YouTube.