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A blog is a website whose basic unit is a "post" or "entry", with posts typically presented in reverse chronological order. Blogging may be carried out by individuals, commercial enterprises, or organizations, and blog content varies widely. In the 2000s, blogs were often the work of a single individual, occasionally of a small group, and often covered a single subject or topic. In the 2010s, multi-author blogs emerged, featuring the writing of multiple authors, sometimes professionally edited. MABs from newspapers, other media outlets, universities, think tanks, advocacy groups, and similar institutions account for an increasing quantity of blog traffic. The rise of Twitter and other "microblogging" systems helps integrate MABs and single-author blogs into the news media. Blog can also be used as a verb, meaning to maintain or add content to a blog.
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