New York has a connection for Canadian visitors who mightiness beryllium rethinking their trips to the US: "We're fortunate to person neighbors for illustration you!"
The Empire State is peculiarly exposed to a diminution successful Canadian tourism arsenic President Donald Trump's proposed 50% tariffs and calls to make Canada America's 51st authorities person strained relations betwixt the 2 countries and prompted immoderate Canadians to telephone for boycotts of US travel.
According to the governor's office, Canadian visitation to New York State fell much than 26% successful 2025, the twelvemonth Trump took office, and Canadian spending fell 28%. The Canadian government besides reported a 25% driblet successful residents' separator crossings to the US successful 2025 compared to 2024.
As a destination that relies heavy connected Canadian tourism, New York's "NY LOVES CANADA" and "Northern Neighbour Deal" campaigns are trying to triumph them back. The limited-time promotions are organized by the New York Department of Economic Development and New York City Tourism + Conventions, respectively.
The Northern Neighbour Deal offers Canadian visitors 30% disconnected astatine astir 100 hotels, restaurants, shows, and attractions crossed New York City's Manhattan, Queens, Brooklyn, and The Bronx. The discount was "designed to thief offset the speech rate." As of August 2026, $1 CAD equals $0.72 USD.
'Our connection is 1 of love'
The database includes study decks atop the Empire State Building, One World Observatory, and Top of the Rock; butterbeer astatine the Harry Potter Shop NYC; and cruises offering views of the Statue of Liberty from the Hudson River.
Several Times Square hotels, metropolis museums, and Broadway shows specified arsenic "Maybe Happy Ending," "Book of Mormon," "Aladdin," and "Buena Vista Social Club," are besides offering the discount to Canadian visitors.
"We cognize travellers are reasoning cautiously astir wherever and really they walk correct now," New York City Tourism + Conventions wrote connected its website. "This summer, we want Canadians to cognize they are valued, welcomed and very overmuch portion of the life of NYC."
Outside New York City, the NY LOVES CANADA recreation deal, connected the "I LOVE NY" website, applies to 25 hotels, restaurants, and attractions passim New York state, including the Hudson Valley, the Adirondacks, Long Island, and Greater Niagara.
Adventureland connected Long Island, for example, is offering BOGO admission; the adjacent Heckscher Museum of Art is free for Canadians during definite days and times.
The Northern Neighbour Deal runs from August 18 done September 7 for destinations successful New York City, while immoderate statewide offers stay valid done the extremity of the year.
"Our connection is 1 of love: New York loves Canada, contempt immoderate headwinds whitethorn situation our fellowship. This caller programme is our invitation to Canadian travelers," New York Gov. Kathy Hochul said. "New York and Canada are neighbors by geographic destiny, but we are friends by choice, and we want our Canadian companions to cognize that they are invited successful New York State."
Other US cities person besides launched typical promotions targeting Canadian visitors to offset the financial effect of Trump's waste and acquisition war. In Las Vegas, different destination celebrated pinch Canadian travelers, hotels are offering a "Vegas At Par" promotion pinch a much favorable rate speech rate, discounted chopper rides, and all-inclusive specials to those visiting from Canada.
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