How to Ask for Google Reviews: 5 Tips + Examples

Mar 17, 2025 04:59 PM - 1 month ago 48625

Asking for Google reviews is simply a elemental but powerful measurement to stitchery feedback from customers that tin thief found your business’s online reputation.

More specifically, Google reviews help:

Improve credibility pinch prospective customers
Build spot pinch existing customers
Provide feedback you tin usage to amended your products and/or services
Improve section SEO rankings

How to Ask for a Google Review: 5 Tips

It’s acceptable—and encouraged—to inquire your customers for Google reviews.

Let’s research 5 tips to support successful mind erstwhile asking for a Google review.

Ask astatine the Right Time

Requesting reviews astatine the correct infinitesimal tin effect the value of feedback you receive.

Here are immoderate things to see regarding timing:

Is the customer successful a post-purchase aliases post-service phase? Ideally, inquire for a reappraisal soon aft the customer has interacted pinch you. This ensures the acquisition is caller successful their minds and that they tin retrieve circumstantial specifications to see successful their feedback.
What is the customer’s existent mood? This mostly applies to face-to-face aliases telephone interactions. If a customer is successful a bad temper aliases had a subpar experience, reside their concerns earlier asking for a review.
Has the customer already provided praise? If a customer has precocious sent a compliment, thanked you for your service, aliases shown restitution successful different way, inquire for a review. They’ve proven they already deliberation highly of your business.

Make It Easy

Making the reappraisal process easy and convenient tin construe to much reviews from customers.

Google makes it elemental to inquire for Google reviews by providing a shareable nexus that will return customers straight to a surface wherever they tin time off you a review.

Just Google your business while logged into the corresponding relationship and click the “Ask for reviews” button.

A surface will popular up that contains your reappraisal link.

Share this nexus pinch your customers to streamline the process.

You tin return this a measurement further and create a QR codification that customers tin easy scan to onshore connected your reappraisal page.

There are galore free devices to usage for this. Like QR Code Generator.

Make It Personal

Personalizing your reappraisal requests tin make them look much genuine, which increases the likelihood that customers will enactment connected them.

Here are immoderate ways you tin adhd a individual touch erstwhile asking for reviews:

Use the customer’s name. Starting your petition pinch the customer’s sanction tin instantly drawback their attention. It feels much for illustration a nonstop conversation. And it won’t make them consciousness for illustration conscionable different number.
Mention circumstantial interactions. If possible, mention specifications astir the customer’s acquisition aliases service. For instance, “We dream you enjoyed the blueberry cheesecake you ordered past Tuesday!” Details for illustration these show the customer that you worth their individual experience.
Acknowledge loyalty. For repetition customers, mention that you admit and admit their continued business. “Thank you for choosing america again! We’d emotion to perceive astir your caller experience.”

The extremity of making the petition individual isn’t conscionable to get a review. It’s besides astir making the customer consciousness weighted and appreciated.

This tin lead to semipermanent customer relationships.

Ask Specific Questions

Guide customers toward meaningful feedback by prompting them pinch focused questions.

For example:

What did you bask astir about your visit?
How would you picture the ambiance of our [Business Type]?
What made you determine to take our [Product / Service]?
Did you find our location and accessibility to beryllium convenient?
How did you perceive astir us?

The clearer your request, the amended your reappraisal is apt to be.

Encourage Genuine Feedback

Invite honorable opinions. This attack follows Google’s guidelines and tin make customers consciousness much comfortable sharing.

Avoid practices like:

Asking the aforesaid customer for aggregate reviews from different accounts
Offering costs aliases different incentives successful speech for reviews
Discouraging antagonistic reviews
Asking specifically for affirmative reviews

For example, this matter connection that explicitly asks for a five-star reappraisal doesn’t align pinch Google’s recommendations.

SMS from retailer requesting 5 commencement review

8 Examples of How to Request a Google Review

By Email

Asking for reviews via personalized emails gives customers clip to deliberation astir their experiences and time off reviews erstwhile it’s convenient for them.

Here are 2 templates showing really to inquire for Google reviews by email—and announcement they some see the reappraisal link.

Example #1

Hi [Customer Name]!

This is [Your Name] from [Company Name]. Just wanted to opportunity convey you for your business, and that we dream you enjoyed our [Product / Service]! We really admit each and each customer that we have. You support america going!

Would you beryllium willing successful sharing your acquisition pinch america online? We’d emotion to get your feedback and fto others cognize what to expect.

Simply click connected the pursuing nexus to beryllium taken to a reappraisal screen: [Google Review Link]

If you person time, we would emotion if you could mention specifics like:

What you enjoyed astir our [Product / Service]
How your relationship pinch [Employee] was
What you appreciated the most

Thank you for your time, [Customer Name]!

Warm regards,
- [Your Name]

Example #2

Hello [Customer Name],

You’ve been a customer of ours for a while, and we’d emotion to cognize what you deliberation of our [Product / Service]. Would you beryllium unfastened to sharing your feedback pinch us?

If so, simply click connected the pursuing nexus and time off america a review: [Google Review Link]

Thanks truthful overmuch [Customer Name]!

Warm regards,
- [Your Name]

Via Text

Text messages activity good for service-based businesses, particularly correct aft a transaction aliases appointment.

Here are 2 examples of really to inquire for a reappraisal connected Google via Short Message Service (SMS).

Example #1

[Customer Name], acknowledgment for purchasing from [Company Name]. Would you time off america a reappraisal connected Google? Tap here: [Google Review Link]. Text STOP to opt out.

Example #2

[Company Name] relies connected customers for illustration you, [Customer Name]! Please stock your acquisition by tapping here: [Google Review Link]. Text STOP to opt out.

If you’ve interacted pinch personification via nonstop messages, it’s earthy to proceed the speech by asking for a review.

Just beryllium judge to inquire these customers straight alternatively than soliciting feedback done nationalist posts—those whitethorn pull trolling.

Here are 2 examples of really you tin inquire for reviews connected societal media.

Example #1

[Name],

Just wanted to opportunity convey you for the astonishing video you shared from our [Business Type].

Would you beryllium unfastened to leaving america a speedy review? If so, simply click connected the pursuing link: [Google Review Link]

We cognize your clip is valuable, truthful convey you!

Example #2

[Name],

Been scrolling done [Social Media Platform]? We have, too. And we recovered YOU!

We conscionable wanted to opportunity convey you for your business, and we dream you enjoyed our [Product / Service]. Do you person it successful your bosom to time off america a reappraisal connected Google?

If so, simply click connected this link: [Google Review Link]

Thank you!

In Person

Face-to-face requests are powerful because you tin inquire correct aft a customer has a affirmative experience. Show a QR codification to make it speedy and easy.

Here are immoderate examples of really to inquire customers for Google reviews successful personification pinch a QR code.

Example #1

We’re truthful gladsome you enjoyed your sojourn today!

If you person a moment, we’d admit it if you could time off america a speedy Google review. It helps different customers study astir us.

You tin scan this QR codification to time off 1 easily.

Thank you truthful overmuch for your support!

Example #2

It’s awesome to perceive that you had a awesome acquisition pinch us!

If you would beryllium consenting to stock your thoughts successful a Google review, it would mean a batch to us. And it helps others find our business. You tin scan this QR codification complete here.

Thank you!

What to Do After Asking for a Review

Follow Up if Needed

Polite reminders tin lead to much reviews.

Keep successful mind that pursuing up erstwhile aliases doubly is perfectly fine. More than that whitethorn look spammy.

Here’s 1 illustration follow-up connection you could nonstop via email:

Hi [Customer Name],

We dream you’re doing well! We precocious reached retired to spot if you’d beryllium consenting to constitute a Google reappraisal sharing your acquisition pinch [Business Name], but our connection mightiness person slipped done the cracks.

Your feedback is valuable to us, arsenic it helps america amended and service customers for illustration you better. If you person a moment, we’d genuinely admit proceeding your thoughts.

Here’s a nexus wherever you tin time off your feedback: [Google Review Link]

Thank you for choosing [Business Name]. Have a awesome day!

Warm regards,
[Your Name]

Show Appreciation for Feedback

Thank customers for taking the clip to time off a review. Because immoderate type of feedback tin yet use your business.

Positive reviews thief boost your estimation arsenic good arsenic your section rankings. Negative reviews connection an opportunity for growth

Responding to them shows you’re committed to addressing concerns. And that tin reassure imaginable customers that you’re dedicated to excellence.

In some cases, timely and genuine responses are key.

Use Semrush’s Review Management instrumentality to streamline reappraisal guidance connected Google and different platforms.

Once you’ve configured the tool, spell to the “Reviews” tab to spot your wide rating, full number of reviews, and more.

Semrush Local Review Management dashboard showing Reviews tab pinch Review Progress, Total Reviews, and Average Start Rating.

Scroll down to publication your reviews.

To reply to your Google reviews straight successful the platform, simply constitute your consequence aliases click the “Generate draft” fastener to person the instrumentality create 1 for you.

Click “Reply” to station your response.