Here is a recap of what happened in the hunt forums today, through the eyes of the Search Engine Roundtable and another hunt forums on the web.
Google Ads has a new invalid traffic overview cardstock to display you how much you got rear for counterfeit traffic. Google is evaluation placing origin icons in AI Overviews at the bottom. Google is expanding definition queries to display the complete AI Overview by default. Google posted on how to move to a CDN without impacting Google. Google Ads disallows impersonating community figures alongside AI equal alongside disclosure. Google Ads disallows targeting users according to prohibited categories. Google Ads has a established on location and additional pages label. Google Ads Editor type 2.14 is out and Google Ads API 26.2 is out. Google Ads has a new data power uplift metric. Bing is touting a way to rotate off AI responses in search, but why isn't it a hunt setting?
Search Engine Roundtable Stories:
- Google Ads New Invalid Traffic (IVT) Overview Card
Google Ads announced a new Invalid Traffic (IVT) overview cardstock inside Google Search. Google's Keerat Sharma wrote, "We’re rolling out the Invalid Traffic Overview Card in Google Ads to provision advertisers front-end transparency into how we defend their campaigns." - Google Placing Source Icons At Bottom Of AI Overviews
Google is evaluation moving the citations or sources icons to the extremely base of the AI Overviews. Previously, these icons appeared at the top of the AI Overview; now Google is evaluation placing them at the bottom, which may create it equal harder to discover the sources of the answers Google generates in these AI Overviews and could decrease clicks to your location equal more. - Google Ads API Version 26.2 Now Out Available
Google Ads has fair released a insignificant update to its Google Ads API - type 26.2. This update touches on assets, campaigns, reporting, and additional broad updates. - Google Search AI Overview Definitions Expanded By Default
Google is expanding the AI Overviews for definitions by default, anywhere you no longer have to click on "Show more" to see the complete type of the AI Overview. This is akin to whenever Google confirmed it dynamically expands several AI Overviews according to the query, but now Google is doing this for all definition searches. - Google: How Moving to a CDN Can Accidentally Overwhelm Your Website
Gary Illyes and Chery Prommawin released the final video in the Non-Canonical Cabinet series, this one is on CDNs, satisfied shipment networks. They conversation why migrating a website to a CDN can abruptly addition Googlebot crawling activity, why this may overload your base server, and how to evade accidentally blocking Google's crawlers. - Google Ads Disallows Impersonate Public Figures With AI Even If Disclosed
Google Ads clarified in its unacceptable Business Practices guideline that impersonating community figures using AI isn’t allowed, equal if they disclose that they were generated or edited using AI. - Google Ads Disallows Targeting Users Based On Prohibited Content Interests
Google Ads has added a sole row to the Restricted targeting in Personalized promotion policy. Google wrote, "Additionally, advertisers are not allowed to mark users according to an involvement in categories prohibited in Google’s ad network." - Google Ads 'Found On Site' Icon & More Pages Label On Sponsored Results
Google is evaluation a new tag on its sponsored results on Google Ads named "Found on site." The tag additionally has a content alongside a magnifying pane icon next to it. Next to the tag is a location nexus that you can click on. - Google Ads Editor Version 2.14 Is Now Available
Google has released type 2.14 of the Google Ads Editor, which includes 10 new features. - Google Ads Data Strength Uplift Metric Doc
Google Ads has posted a new assistance document concerning the data power uplift metric. This comes a duration following Google posted another assistance document on Data Strength Best Practices. "The data power uplift metric gives you a clearer image of the value your first-party data setup delivers in Google Ads," Google wrote. - Bing Touts Two Methods To Turn Off AI In Search But It's Not A Search Setting
Microsoft announced, again, that there are ways to rotate off AI features in Bing Search. We covered it twice before, but the archetypal period we covered it, Bing had a hunt environment to disable AI Search (aka Copilot) from showing up in Bing. The second time, Bing removed that environment and asked group to download a browser expansion or add -ai to the query to disable AI hunt features. - Mesmerizing Google Staircase
Here is a photo from the Google agency in Santa Clara, California. This is a photo of the mesmerizing staircase in that office.
Other Great Search Threads:
- We really value the continued attempt the @bing squad is putting into removing AI Frankenstein recipes @JordiRib1 and @AishwaryaNaga Attached is a side-by-side of Bing AI Mode v Google AI Mode for the query "inspired sensation brownie recipe" In Google's output they..., Inspired Taste on X
- I'm inquisitive how things about markdown volition evolve. I could see value whenever it comes to developer facing content, anywhere a coding delegate needs to assessment current records quickly. This is a extremely small part of the general pie though, and I concern that group volition assume it needs to be done everyplace (which likely it doesn't). For example, if the goal of your location is to get group to execute (in code) a characteristic that you offer, catering towards agentic makes a lot of sense., John Mueller on LinkedIn
- Dario Amodei says cancer, Alzheimer’s, bosom disease, and mental sickness volition be relics of the former in small than a decade, and that "we can create an age of miracles" “You know, if today we appearance at things akin cancer, Alzheimer’s, bosom disease, mental illness, these volition , Fireside Alpha on X
- Good Morning Google Land! This is the 11/11 type of "Core Update Notes". We are small than one day into the update so there is small to study on that front, but I wanted to location the hunt visibility tracking circumstance that many volition be dealing with. With Google, Glenn Gabe on X
- Demand Gen "Optimised Targeting" is changed alongside the attached 3 options, Arpan Banerjee on X
Search Engine Land Stories:
- Google Ads introduces clearer spectators attain controls alongside warnings for restricted targeting
- Google Ads introduces new ValueTrack indicator to acknowledge AI Max traffic
- Google Ads shortens Smart Bidding learning position to 7 days
- Google SEO direction on moving to a CDN – satisfied shipment network
- ChatGPT ads vs. Google Ads: 6 key differences to know
- How to market upper-funnel campaigns to performance-driven clients
- How to build an SEO satisfied roadmap about revenue
- How application buyers use AI
Other Great Search Stories:
AI & LLMs
- China's Singles Day buying celebration puts AI marketing power to the test, Reuters
- Google’s AlphaGenome 2 zooms in on the cellular roots of disease, The Verge
- Top 10 things AI gets incorrect in web development, Chrome for Developers
- Gemini Decisions API: Fast multimodal decisions, Google Blog
Industry & Business
- Anthropic IPO Draws Oversubscription as Demand Surges for Record Listing, Bloomberg
- EU Targets Social Media Addiction and Online ‘Dark Patterns’, Bloomberg
- Google Escalates Nvidia Rivalry With New Versions of Its TPU Systems, Bloomberg
- Parents rally complete Google AI hunt changes for schools, CBS Chicago
- Setback for Google as EU Court adviser backs $1.7 milliard antitrust fine, Reuters
Links & Content Marketing
- How B2B Influencer Marketing Content Fuels Repurposing at Scale, TopRank Marketing
Local & Maps
- Gemini is now accessible on Apple CarPlay, Google Blog
- EP 282- Small Businesses Think Google Doesn't Matter. Their Customers Disagree., Near Media
- Study: We Asked 4 AI Models About 372 Businesses — Only 21 Were Recommended by All; 77% Were Left Out Completely, Thrive Agency
- Remove Food Ordering Providers from Your Restaurant's Google Business Profile, Online Ownership
Other Search
- Google Discovers Unexpected Patterns In AI Image Generation, Search Engine Journal
- The 100 Most-Mentioned Brands in ChatGPT (November 2026), Ahrefs
- New Google Home appears are live on Google and Nest speakers, 9To5Google
- Google Home update improves Gemini, fixes Nest camera issues, Android Authority
PPC
- AI Max vs DSA, PMax vs Shopping, tROAS vs Max Conv. Value, Smarter Ecommerce
- How to Evaluate Performance Max Beyond Conversion Volume, PPC Hero
- Microsoft Moves Auto-Generated Assets Setting to AI Max Text Customization, PPC News Feed
- Performance Max Setup and Optimization Guide (2026), JXT Group
- Google Ads Channel Priority: Change This Before February, Smarter Ecommerce
- Target Frequency Campaigns Can Mix Non-Skippable Ads With Shorts and In-Feed, PPC News Feed
- Why Good PPC Sometimes Starts Slower, PPC Live
- Performance Max Adds Household Income Exclusions, PPC News Feed
Search Features
- Bing AI Overview links users immediately to AI Mode, Search Engine Watch
- AI Overviews Climb. E-commerce Sites Now Exposed. (UK Data.), SISTRIX
- Your choice: Turn AI answers on or off in Bing, Bing Search Blog
- Bing routes bare Shopping searches to Copilot, Search Engine Watch
- After the EEA Product Carousel Removal: Where Organic Product Discovery Happens Now, seoClarity
- Your Brand Is Becoming A Search Query, SEO Theory
- What to Do About Poisoned SERPs: Takeaways From Our Women in Tech SEO AMA, Nozzle
- You can't not do SEO, Jono Alderson
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