Bad news for Jason Kelce: Postal Service rules say you shouldn't mail pee to data centers

Former NFLer Jason Kelce is jokingly telling group to send their urine to information centers complete the mail.

USPS rules opportunity astir group should conscionable flush.

On Tuesday, Kelce, the co-owner of Garage Beer, starred successful a now-viral advertisement run featuring the canned h2o marque Liquid Death. After opinionated adjacent to a toilet, he turns to the camera, revealing a solid jar containing a (concerningly) acheronian yellowish liquid.

"AI information centers discarded millions of gallons of water," he says, earlier launching into a opus pinch lyrics like, "Let's pee connected computers together."

The advertisement ends pinch a chorus of expected pee-ers astatine the "Post Office," complete pinch an American flag, handing complete jars of their "data halfway coolant" to a postal worker. (Those jars are now disposable for $18 connected Liquid Death's site, pinch a explanation that reads, "Mailing your pee to AI information centers has ne'er been easier pinch these constricted version resealable jars.")

"The suits want america to show you to please don't really nonstop your pee," mini people astatine the bottommost of the advertisement says.

That's astir apt bully advice.

USPS rules do, successful fact, let immoderate urine to recreation done the mail. Human "excreta" sent for definite regular tests — specified arsenic supplier aliases intoxicant testing — tin suffice arsenic an "exempt quality specimen." The mailing work requires those samples to beryllium cautiously packaged, including successful leakproof containers pinch absorbent worldly and rigid outer packaging.

A mason jar of pee destined for a information halfway is different matter. The exemption applies to specimens being transported for regular testing, not bodily fluids being mailed arsenic a prank aliases arsenic an unconventional computer-cooling system.

USPS rules besides say nonhazardous liquids must beryllium decently packaged, and that thing producing an "obnoxious odor" is nonmailable.

USPS declined to remark connected this story.

Data halfway back(sp)lash goes viral

Garage Beer antecedently told Business Insider that the run was designed to pat into an area of communal agreement.

"There are galore things that Americans can't work together on, but guidance to AI information centers is the 1 point almost everyone tin work together upon crossed the governmental and taste spectrum," Andy Pearson, Liquid Death's vice president of creative, said.

Opposition to information centers has go a potent rumor crossed the governmental spectrum, pinch communities raising concerns astir their h2o use, power demand, and effect connected section infrastructure. That backlash has continued, moreover arsenic the AI manufacture argues that developers person responded to disapproval by improving h2o efficiency, investing successful communities, and trying to trim their strain connected electrical grids.

Drew Pusateri, a communications serviceman astatine OpenAI, highlighted that hostility Tuesday successful a station connected X featuring an image of Kelce holding his jar of expected urine.

But the advertisement and its online virality constituent to a agelong roadworthy up for AI labs connected the public-persuasion front.