YouTube partners with U.S. State Department to promote peace

Jun 25, 2024 04:00 AM - 4 months ago 52362

YouTube partners pinch U.S. State Department to beforehand peace

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We are proud to present nan U.S. Global Music Ambassadors Chuck D, Herbie Hancock, Armani White, BRELAND, Denyce Graves, Grace Bowers, Jelly Roll, Justin Tranter, Kane Brown, Lainey Wilson, and Teddy Swims. Watch nan announcement pinch remarks from nan U.S. Secretary of State Antony J. Blinken and more here.


Music is simply a unifying unit – it transcends language, civilization and borders. It helps america understand and admit each different successful ways almost thing other can. During nan tallness of nan Cold War, nan United States launched nan Jazz Ambassadors programme and sent artists for illustration Louis Armstrong, Dizzy Gillespie and Sarah Vaughn overseas to span taste gaps and cultivate goodwill crossed nan globe. The Jazz Ambassadors programme near a lasting legacy, demonstrating nan powerfulness of euphony arsenic a negotiated instrumentality for fostering taste understanding.

Today, we’re proud to denote that YouTube is partnering pinch nan U.S. State Department to build connected that legacy. This collaboration is portion of nan State Department’s Global Music Diplomacy Initiative, a worldwide effort to elevate euphony arsenic a negotiated level to beforehand bid and democracy.

This effort will beryllium grounded by a singular group of Global Music Ambassadors representing different genres of euphony and generations of people. We are thrilled to stock nan inaugural cohort of ambassadors, which consists of Chuck D, Herbie Hancock alongside Armani White, BRELAND, Denyce Graves, Grace Bowers, Jelly Roll, Justin Tranter, Kane Brown, Lainey Wilson, and Teddy Swims, pinch much to come. You tin publication much astir what inspired each of these talented humans to subordinate america connected this plight here.

As nan halfway of world euphony culture, YouTube is uniquely positioned to thief amplify these voices. In summation to nan caller U.S. Global Music Ambassadors, this business will attraction connected respective cardinal areas:

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  • Micro-Grants for Social Impact: We will make investments to support U.S. speech alumni internationally who are utilizing euphony to thrust affirmative alteration successful their communities, expanding entree to education, economical opportunity, and societal inclusion.
  • English Language Learning Through Music: We will assistance State Department efforts to leverage euphony programming arsenic an English connection learning tool, opening doors to caller opportunities for learners worldwide.
  • Supporting nan Creative Economy: We will support opportunity and equity successful nan imaginative system done in-country engagements pinch audiences and aspiring creators, opening successful Australia, Brazil, Canada, France, and India.
  • Leveraging Global Events: We will utilize awesome world gatherings, specified arsenic nan G20 meetings successful Brazil to animate action astir nan unifying powerfulness of music.


This caller business was catalyzed by nan bipartisan PEACE Through Music Diplomacy Act, a 2022 rule that authorized nan State Department to activity pinch nan backstage assemblage to creation and instrumentality music-related speech programs. We're excited to beryllium a portion of nan adjacent section successful euphony diplomacy, helping to amplify nan voices of artists and fortify our organization bonds crossed borders.

Music reminds america much of what we tin person successful communal than what separates us. That is nan connection we intend to echo astir nan world arsenic we embark connected this partnership, utilizing nan powerfulness of euphony to animate bid for all.

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