X replaces its revenue-sharing program with ‘Original Content Rewards’

X is ending its controversial revenue-sharing programme for contented creators, which has seen numerous revisions nether Elon Musk’s reign. In its place, it’s launching a caller Original Content Rewards programme connected September 8th. To beryllium eligible, creators must person astatine slightest 500 verified followers and astatine slightest 500,000 Home Timeline impressions from verified users successful the past 90 days, among different requirements.

Creators will past gain gross based connected “qualified impressions” connected “original content.”Qualified impressions are unsocial impressions from Premium subscribers “on the Home Timeline feed, wherever astatine slightest 50% of the station is visible.” What qualifies arsenic “original content” exactly? Well, that’s a small harder to define. Under the guidelines, original reporting aliases analysis, videos and photos taken by the user, arsenic good arsenic graphics aliases illustrations made by the creator, including memes. X besides says that commentary aliases reactions still qualify, arsenic agelong arsenic they “add thing meaningful.”

In the station announcing the program, the institution says the extremity is to displacement the attraction distant from exploiting loopholes and clickbait. Simply repurposing contented from others aliases replying to posts wouldn’t beryllium a viable root of income nether the caller system, theoretically. Allegra Jacchia, Senior Product Manager, Creators astatine SpaceXAI, said connected X that the programme was designed to “reward the creators who bring original ideas, expertise, creativity, and unsocial perspectives to 𝕏 -- not those who person go champion astatine gaming the system.”

Participants successful the revenue-sharing exemplary will proceed to gain gross done September 7th.