VC founder says he doesn't invest based on FOMO. Here are the 4 traits he looks for instead in founders.

Sep 02, 2026 04:46 PM - 2 weeks ago 5

Nicolas Sauvage headshot

Nicolas Sauvage said utilizing FOMO doesn't activity erstwhile pitching his company. TDK Ventures

Skip the FOMO attack if you're pitching Nicolas Sauvage.

The laminitis and president of venture superior firm TDK Ventures said founders can't sway him pinch claims that different investors are already buying successful aliases that a backing information is quickly filling up.

Sauvage told Business Insider that TDK Ventures takes a deliberate attack to investing, conducting what he calls a "deep exploration" of a chosen subject earlier making a decision.

The firm, founded successful 2019, manages $500 cardinal crossed 4 costs and invests successful tech entrepreneurs. The squad rigorously challenges its ain assumptions earlier committing capital, he said.

"We are protecting ourselves, acknowledgment to our process," said Sauvage, who leads the firm's world finance activities successful heavy tech sectors.

When TDK Ventures evaluates an investment, Sauvage said the patient looks for 4 halfway qualities.

No. 1 is "first-principles thinking," which he describes arsenic the expertise of founders to admit what they cognize and don't know, travel grounds alternatively than consensus, and support learning until they understand the problem capable to act. That whitethorn beryllium moreover much important successful today's quickly shifting workplace.

Sauvage precocious published a blog expanding connected this topic, including the model he recommends for utilizing AI to grow capabilities while preserving quality judgement and accountability. As leaders title to usage AI more, they tin easy measurement workflows, prompts, and hours saved. However, the little quantifiable measures whitethorn matter more, he said.

"Are group making amended decisions, discovering what they missed, verifying consequential claims, and knowing the activity they present nether their ain names?" he wrote successful the blog.

The 2nd trait he looks for successful founders is being "magnetic," Sauvage said.

"They tin pull group to subordinate the travel erstwhile it is truthful uncertain, truthful risky," Sauvage said. "And yet they negociate to get group to coalesce astir them."

That magnetism is what allows them to triumph complete investors and customers earlier a merchandise is moreover ready. Sauvage said it matters because nary entrepreneur tin win alone. It is portion of a founder's "superpower" — his 3rd finance criterion.

"They person to person a superpower that is thing nary 1 other has," Sauvage said.

A founder's "superpower" could beryllium heavy knowledge of a peculiar area, a specialized skill, manufacture insight, aliases entree to an opportunity that others mightiness not cognize about. Sauvage compared it to a superhero movie — audiences want to spot heroes subordinate forces, but each needs a chopped spot to bring to the group.

He added that founders request beardown penning skills alongside verbal communication. If they cannot intelligibly pass successful writing, he said, they will struggle to standard their business and build relationships pinch customers and partners.

"Being constricted to ever person to talk and to beryllium explaining everything verbally done calls aliases done meetings is simply a scaling situation that whitethorn not beryllium evident erstwhile the institution is 3 group aliases 10 people," Sauvage said.

However, Sauvage said that erstwhile the startup grows to 50 people, the situation becomes much obvious. At 100, it becomes a bottleneck.

"They request to person that magnetism not conscionable successful person, but besides erstwhile they are not present," Sauvage said.

That requires being "very, very good" astatine writing, he said.

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Ana  writes astir workplace trends and really AI is reshaping the roles of package engineers. She besides regularly interviews C-suite executives astir their profession trajectories and activity insights.Ana hosts a play video bid called "Work Shift," which breaks down the biggest workplace news of the week. She holds a master’s grade successful multimedia publicity from NYU and has been featured connected BBC, NPR, and different world media platforms.Have a tip? You tin interaction her via email at [email protected] or done the secure-messaging app Signal astatine aalt.19.

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