Twitch confirms Amazon is training its AI models on livestreams

Aug 13, 2026 05:03 AM - 1 hour ago 3

In this photograph illustration, a Twitch logo is seen displayed connected a smartphone connected the apical of a laptop.

Amazon's AI models will now train connected Twitch livestreams. Illustration by Omar Marques/SOPA Images/LightRocket via Getty Images

Amazon is training its AI models connected Twitch livestreams, and its users are not happy astir it.

Twitch, which Amazon owns, announced connected Wednesday that users could opt retired to forestall Amazon's AI models from training connected their content. That announcement besides served arsenic charismatic confirmation that the training was happening astatine all.

On a livestream explaining the changes, Mary Kish, Twitch's caput of community, said she expected a personification backlash.

"We don't expect you to beryllium happy aliases excited astir this," she said. "I don't expect anyone to respond to this favorably."

She was right.

The unrecorded chat usability connected the livestream was awash pinch hundreds of anti-AI messages. Several high-profile Twitch streamers besides took to X to knock some Amazon's training of its AI models connected Twitch contented and the opt-out feature, which intends users will beryllium automatically opted in.

"EVERYONE make judge to move this disconnected and show Twitch we don't want this crap!" Twitch personification Legundo wrote connected X.

Twitch main merchandise serviceman Mike Minton said he didn't cognize whether Amazon had already been utilizing Twitch livestreams to train models.

"I don't cognize what Amazon successful this lawsuit has done successful position of exemplary training, and what they've utilized and not used," Minton said. "I'm not responsible for Amazon's training efforts."

Kish and Minton framed the opt-out mounting arsenic a privateness characteristic unsocial to Twitch. "Almost immoderate publically disposable contented is being utilized for exemplary training successful 1 shape aliases another, whether permitted aliases not," Minton said.

Amazon did not respond to a petition for remark connected Wednesday.

Users tin opt retired of the AI training by going to their privateness settings connected Twitch and adjusting the slider astatine the bottommost of the page. Minton said connected the livestream that Twitch uses AI to create captions, clips, and contented classifications, but does not employment generative features.

Amazon, which purchased Twitch successful 2014, has been rapidly scaling its AI infrastructure successful caller months arsenic it winds down its soul models to commencement competing successful the frontier exemplary race pinch the likes of OpenAI and Anthropic.

Read next

Truman Dickerson is the Weekend News Fellow astatine Business Insider, based successful New York City. He covers trending tech and business news. He antecedently reported for The Boston Globe's Express Desk. He graduated from Boston University, wherever he served arsenic editor successful main of The DailyPress, BU's student-run newspaper.Contact him astatine [email protected]

More