Trump Media Tanks 8% To 2-Week Low Ahead Of Monday Earnings

Aug 11, 2026 03:05 AM - 1 hour ago 1

Topline

Trump Media’s banal fell much than 8% connected Monday soon earlier the institution reported its 2nd 4th earnings, which whitethorn not show galore important changes to its constricted advertizing gross stream.

Trump Media fell 8% connected Monday.

Photo by Jim WATSON / AFP via Getty Images

Key Facts

Trump Media closed down 8% astatine $9.39, erasing 2 weeks worthy of gains made by the company’s stock.

The stock’s capacity is mostly detached from business fundamentals, though it is imaginable location is investor worry up of the company’s 2nd 4th earnings.

Trump Media shares are still good supra their debased for 2026, which was reached successful July erstwhile the banal fell to astir $7 per share.

The institution did not present immoderate caller gross drivers during its 2nd quarter, meaning it will proceed relying connected advertizing revenue—which has been underwhelming successful erstwhile quarters.

Forbes Valuation

We estimate President Donald Trump’s nett worthy astatine $6.4 billion, falling astir $100 cardinal Monday. Trump’s liking successful the institution is worthy astir $1 billion.

What To Watch For

Trump Media launched Truth API connected Aug. 1, meaning the company’s adjacent net study whitethorn uncover really good the work bolsters its constricted gross streams. The work provides early entree to posts from high-ranking Truth Social accounts, including Trump’s, for a reported costs of arsenic overmuch arsenic $100,000 a month.

Key Background

Trump Media shares person fallen 30% since the commencement of the twelvemonth and astir 80% since the institution went nationalist successful early 2024, debuting astatine $70.90 per stock connected the Nasdaq. The institution mislaid $712 cardinal successful 2025, much than half of which was owed to unrealized losses and integer plus investments. Advertising raked successful $3.7 cardinal that aforesaid twelvemonth for Trump Media, which is the genitor institution of Truth Social. The replacement societal media level championed by the president has faced a 36% diminution successful monthly visitors from a twelvemonth ago, The New York Times reported, citing analytics patient SimilarWeb. Truth Social averaged 28 cardinal monthly visits successful the first 7 months of 2025, the Times added.