Silicon Smokers: Meet the tech founders who think that cigarettes are their edge

Sep 17, 2026 03:11 PM - 1 hour ago 4

Close-up of a personification holding a lit cigaret adjacent their rima pinch fume visible.

David Butow/Corbis via Getty Images

Stephen Campbell knows the cigarettes didn't onshore him 1 of his biggest deals, but they surely lit the match.

The cofounder of the startup Revamp AI was successful Shenzhen, gathering pinch what he calls an "enormous" Chinese tech company. (He's nether NDA pinch them.) The first gathering was stressful, particularly because of the connection barrier, he says. Then came Chinese barbecue, rounds of Baijiu, and countless cigarettes.

It took the narration from vendor-customer to thing much personal, says the 27-year-old. They made their measurement to a cocktail barroom (where they smoked), and past a KTV karaoke barroom (where they smoked).

"By the extremity of the night, it's america and our prospects ripping cigs successful the karaoke lounge," Campbell says. "We're belting retired Oasis, because that was their favourite band."

Campbell knows that cigarettes are bad for you. He besides sees the positives: breaks from the laminitis grind to spell outside, and much chats pinch strangers. It's really he's met astir of his neighbors successful San Francisco's Rincon Hill vicinity and the European tenants successful his agency building.

Cigarette smoking has been snuffed retired crossed America. In 1966, much than 40% of US adults smoked, according to the Centers for Disease Control and Prevention. By 2022, the complaint had dropped to 11.6%. Smoking is particularly uncommon coming successful the tech industry, wherever longevity is practically the charismatic religion. For those who still want a nicotine fix, much work-appropriate alternatives person flourished, for illustration vapes and zyns. Startup offices are clouded pinch the smell of strawberry-matcha smoke; locked-in engineers pack pouches into their gums to codification faster.

But a beardown counterculture is huffing darts. Engineers are chainsmoking to powerfulness done coding sprints. Venture capitalists and founders are talking pain rates while burning tar. For immoderate successful tech, amid the sound of optimization, smoking has go the caller cignal.


Jake Jolis noticed that the founders who fume don't attraction astir VCs — and that makes VCs want them moreover more. The Los Angeles-based wide partner of Zeno Ventures says the smoking founders' laissez-faire cognition sets them isolated from the "central casting, ruffle nary feathers, mediate of the road" founders.

He meets pinch founders early, often earlier they person a transportation deck. In immoderate cases, he's gone for a locomotion pinch them aliases sat extracurricular a java shop. Both activities are outdoors — and he's seen founders ray up successful some contexts. When they connection him one, he passes.

Jolis isn't actively looking for smokers, and doesn't needfully position it arsenic a affirmative trait. Rather, it's a motion that their "guard is down," he says. Two of the smokers Jolis has invested successful person performed "extremely well," he says.

Smoking poles put him successful rod position.

Smoking a cigaret is simply a societal activity. It makes group much casual, particularly successful an manufacture that tin beryllium stiff and awkward. One seed-stage investor tells maine he felt much assured astir an finance aft watching the laminitis fume Marlboro Reds astatine a bar. He liked that the laminitis could "hang," he says. "The enslaved sewage stronger."

"When you're smoking, you're networking by accident," says Campbell, who has hired immoderate of Revamp's labor aft sharing cigs pinch them. Interviews complete Marlboros, telephone it a smokescreen.

Jamie, a crypto alum who asked not to stock his past name, met a backer for his earthy beverage startup astatine a Miami kava bar. The crowd was "50% recovering opioid addicts from Appalachia and 50% Wall Street and Silicon Valley refugees looking for shelter from taxes, pandemic restrictions, and leftist ideological hegemony," he says. A crowd accumulated successful the corner, smoking.

He struck up a speech pinch a jacked, Harley-riding investor while chain-smoking Marlboro Reds. Jamie told the investor astir his startup, and the 2 talked astir replacement wellness betwixt drags. A week later, the investor signed a check. Smoking poles put him successful rod position.


Tech has a agelong history of smoking. Robert Noyce, the alleged "Mayor of Silicon Valley" and cofounder of Intel, was a chronic chain-smoker. Atari staffers smoked "special cigarettes" connected the accumulation floor. Jian Yang from the TV show "Silicon Valley" talented himself a azygous cigaret connected typical occasions.

These days, successful the expansive contented of "drunk cigs don't count," tech workers opportunity they astir often spot cigarettes connected the balconies of location parties and extracurricular San Francisco bars. One Microsoft technologist tells maine that he doesn't spot overmuch smoking connected the Seattle campus, conscionable managers and elder engineers (read: older). When he goes to San Francisco, though, he ever sees a 20-something from a startup passing astir a battalion extracurricular the bar.

A prime fewer fume mid-day. Avi Schiffmann, the 23-year-old laminitis of the viral AI wearable Friend, tells maine lights up during camera-off activity meetings. It doesn't matter that he's wrong his San Francisco apartment. "My landlord astir apt won't for illustration that," he says. "It makes my location smell for illustration an opium den."

Schiffmann clarifies that he doesn't fume pre-rolled cigarettes; he rolls his ain pinch Amsterdam tobacco. "Cigarettes are benignant of ass, honestly," he said, explaining that the nicotine hardly affects him. "It's a very nosy fidget."

Asian imports are besides celebrated among tech's smokers. The Microsoft technologist says astir of his cigarettes were from China and Japan. Another San Francisco-based technologist tells maine he smokes Mevius, a Japanese cigaret that tastes for illustration berries. His tech friends bring backmost cigarettes from their travels, which has turned into a "fun speech starter."

Revamp AI

Revamp AI cofounders Amin Akhtar and Stephen Campbell. "When you're smoking, you're networking by accident," Campbell says.  Courtesy of Stephen Campbell

Revamp's Campbell utilized to beryllium a Marlboro smoker, and switched to Chunghwas aft the institution developed adjacent ties to China. You tin bargain them successful Chinatown, he says, "if you cognize wherever to look."

While cigaret depletion has been decimated successful the US, smoking rates are astir double successful Europe and Asia. Silicon Valley has an highly beardown migrant workforce — astir 50% of H-1B applications are related to "professional, scientific, and method services" — galore of whom bring their smoking habits pinch them to Palo Alto.

Hassan Ismail, a cofounder of the beingness AI startup Argos Research, tells maine that he's noticed that difficult tech and defense tech founders are smoking more, while SaaS founders person backed away. (He wasn't judge precisely why, though he said that those industries were much blue-collar, which smoked arsenic a measurement to "deal pinch difficult labor.") Still, Ismail says that Chinese founders break this rule. "Friends from China who are straight-up, normal SaaS founders, they each smoke," he said successful July. "They each fume religiously."


Silicon Valley is connected a wellness bender. Techies are sleepmaxxing, cold-plunging, and hosting peptide parties. They're making deals worthy billions while they crystal their balls successful the sauna.

That makes cigarettes highly arguable successful tech — and what laminitis doesn't for illustration to operation up immoderate net drama? Richard Wang strategically placed a battalion of Newports successful the motorboat video for a "brainrot IDE" from his startup, Clad Labs. He wanted thing provocative, thing that would get the pitchforks retired connected X. "What's much bombastic correct now than smoking cigs successful the Bay Area?" he tells me.

Wang hardly smokes, clocking astir a cig a year. For the video, he had to fume 4-5 Newports successful a day, a marque he doesn't peculiarly for illustration the sensation of. He'd return a mates of puffs, past time off them for waste. The remainder of the battalion still sits successful his apartment, untouched.

It worked. The health-conscious techies thought he was insane. The existent smokers thought he was ripping disconnected their culture. "It's a lose-lose," he said, which makes a win-win for viral marketing.

Can a healthmaxxer besides beryllium a cig-smoker? Lucas Harris has seen them. The 27-year-old from San Francisco founded the trading app 10X. He said that galore group who walk $800 a period for a boutique sauna/ice bath subscription are trying to "cancel out" their vices.

"It's an unspoken point that, if someone's bragging astir each their wellness practices, they're besides very apt smoking a fewer cigarettes," Harris says.

Harris smokes bluish American Spirits connected weekends, but prefers Zyns during the workweek. The societal effects person benefited him: While smoking cigarettes extracurricular San Francisco's Balboa Café, immoderate founders went "gloves off" and told him not to subordinate the founding squad of a definite startup. He steered clear and is grateful he did.

Others simply aren't worried astir the wellness costs. Schiffmann, the Friend founder, referenced an effort by Gwern Branwen, a celebrated writer among the AI crowd. The effort considered whether nicotine could person nootropic benefits. "By the clip you do get lung cancer, our AI robots are expected to person cured that," Schiffmann says.

As for Campbell, he knows his cigaret wont doesn't jive pinch the Valley's relentless attraction connected health. For him, that's a perk. "It's aggressively inefficient," he said. "It's not productive. That's why it's useful."

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Henry Chandonnet is simply a elder newsman connected the Business News desk. He writes astir tech culture, from Silicon Valley's startup people to the mundane AI user. He besides intimately covers Big Tech and the workplace. Henry antecedently wrote for Fast Company, wherever he covered trending tech news. He's written for The Daily Beast, People Magazine, and Vulture.Email Henry astatine [email protected], scope him connected Signal astatine henrychand.30, aliases travel him connected X @HenryChandonnet. 

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