She Ate at Denny’s Before She Set a Record Rowing Solo Across the Pacific — Here’s the Surprising Way the Chain Responded

Denny’s had nary hint it was portion of Kelsey Pfendler’s world grounds until 3 weeks aft it happened. Pfendler ate her past meal, a Philly Cheesesteak Omelette, astatine a Monterey Denny’s earlier rowing solo crossed the Pacific, a 2,400-mile travel nary American female had completed alone. Three weeks into her journey, her squad tipped disconnected the franchise, Restaurant Business reports.

“It was for illustration Christmas,” said Fasika Melaku, Denny’s main people, endeavor communications and societal effect officer, describing the infinitesimal the concatenation learned astir the connection. Denny’s is going done a turnaround nether caller ownership, and had already been collecting stories tying existent group to its brand, including Nvidia CEO Jensen Huang, a erstwhile Denny’s dishwasher who founded his institution successful a Denny’s booth.

Most companies would astir apt unreserved to monetize the moment, but Denny’s held back, only checking successful connected Pfendler’s information and her team’s needs. They coordinated regular pinch her unit and threw her a invited statement successful Waikiki erstwhile she landed 43 days later, faster than anyone had rowed the way before. Her order? A burger, a stack of pancakes, and, of course, the Philly Cheesesteak Omelette.

Denny’s had nary hint it was portion of Kelsey Pfendler’s world grounds until 3 weeks aft it happened. Pfendler ate her past meal, a Philly Cheesesteak Omelette, astatine a Monterey Denny’s earlier rowing solo crossed the Pacific, a 2,400-mile travel nary American female had completed alone. Three weeks into her journey, her squad tipped disconnected the franchise, Restaurant Business reports.

“It was for illustration Christmas,” said Fasika Melaku, Denny’s main people, endeavor communications and societal effect officer, describing the infinitesimal the concatenation learned astir the connection. Denny’s is going done a turnaround nether caller ownership, and had already been collecting stories tying existent group to its brand, including Nvidia CEO Jensen Huang, a erstwhile Denny’s dishwasher who founded his institution successful a Denny’s booth.

Most companies would astir apt unreserved to monetize the moment, but Denny’s held back, only checking successful connected Pfendler’s information and her team’s needs. They coordinated regular pinch her unit and threw her a invited statement successful Waikiki erstwhile she landed 43 days later, faster than anyone had rowed the way before. Her order? A burger, a stack of pancakes, and, of course, the Philly Cheesesteak Omelette.