Mark Zuckerberg Uses an Easy But Powerful Formula to Keep Facebook Relevant — Here's How It Works

Across its 20-year history, the institution now known arsenic Meta has weathered aggregate exertion waves, from TikTok to ChatGPT. Meta CEO Mark Zuckerberg shared the look that gives Meta staying powerfulness successful a unrecorded podcast question and reply astatine Chase Center successful San Francisco, California successful beforehand of 6,000 group earlier this month.

Speaking to Ben Gilbert and David Rosenthal, co-hosts of the business strategy podcast Acquired, Zuckerberg addressed the communal thread wrong Meta's DNA that keeps the institution relevant. He said it boiled down to a mindset.

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"I deliberation it's that we're a exertion institution that is focused connected quality connection, not a circumstantial type of app," Zuckerberg said. "We ne'er thought astir ourselves arsenic a website aliases a societal web aliases thing for illustration that."

The Meta smart glasses, for example, which person Meta AI built-in, are "the earthy continuation of the benignant of apps that we build today," Zuckerberg said. He explained that Meta tin spell from merchandise to merchandise because it has invested heavy successful the underlying technology.

"I specify our strategy arsenic if we tin study faster than each different company, we're going to win," Zuckerberg said. "We're going to build a amended merchandise than everyone other because we're going to get it retired first aliases early… You study faster."

Related: Mark Zuckerberg Says He Was an 'Awkward' Leader When Creating Facebook: 'Still Not My Best Thing'

Meta's formula for success is to build a bully instauration arsenic a exertion company, study from what's happening successful the world, and iterate quickly, Zuckerberg explained.

He besides shared really Meta competently builds products that resonate pinch a wide audience.

One constituent is having capable engineers successful the company, particularly successful activity positions. While this whitethorn look obvious, Zuckerberg said that erstwhile he first came to Silicon Valley, he saw tech companies pinch non-technical CEOs aliases a non-technical board.

"If that's your team, past you're not a exertion company," Zuckerberg said.

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He elaborated that he was observant to onslaught the correct equilibrium connected Meta's guidance squad betwixt engineering and different talent. Being observant astir talent mattered to Meta's wide civilization and the company's decisions, he added.

Meta is 1 of the Magnificent Seven group of stocks for its monolithic valuation and power complete the markets. It had sales of $39.1 billion successful the 4th ending June 30, above expert estimates of $38.3 billion.