LinkedIn Rolls Out New Newsletter Tools

Jun 14, 2024 06:42 AM - 4 months ago 59412

LinkedIn is launching respective caller features for group who people newsletters connected its platform.

The master networking tract wants to make it easier for creators to turn their newsletter audiences and prosecute readers.

More People Publishing Newsletters On LinkedIn

The institution says nan number of LinkedIn members publishing newsletter articles has accrued by 59% complete nan past year.

Engagement connected these creator-hosted newsletters is besides up 47%.

With this increasing interest, LinkedIn is updating its newsletter tools.

A New Way To View & Comment

One of nan main changes is an updated reference acquisition that displays comments alongside nan newsletter articles.

This allows readers to position and participate successful discussions much easy while consuming nan content.

See an illustration of nan caller interface below.

Screenshot from: linkedin.com, June 2024.

Design Your Own Cover Images

You tin now usage Microsoft’s AI-powered Designer instrumentality to create civilization screen images for their newsletters.

The integration provides templates, size options, and suggestions to thief creation visually appealing covers.

More Subscriber Notifications

LinkedIn is improving nan notifications sent to newsletter subscribers to thrust much readership.

When a caller rumor is published, subscribers will person email alerts and in-app messages. LinkedIn will besides punctual your followers to subscribe.

Mention Other Profiles In Articles

You tin now embed links to different LinkedIn profiles and pages straight into their newsletter articles.

This lets readers click done and study much astir nan individuals aliases companies mentioned.

In nan illustration below, you tin spot it’s arsenic easy arsenic adding a link.

Screenshot from: linkedin.com, June 2024.

Preview Links Before Publishing

Lastly, LinkedIn allows you to entree a staging nexus that previews nan newsletter URL earlier hitting publish.

This tin thief you stock and administer their contented much effectively.

Why SEJ Cares

As LinkedIn continues to thin into being a publishing level for creators and thought leaders, updates that heighten nan newsletter acquisition are noteworthy for integer marketers and manufacture professionals looking to build an audience.

The caller devices are portion of LinkedIn’s broader effort to tribunal creators publishing original contented connected its level amid rising request for newsletters and knowledge-sharing.

How This Can Help You

If you people a newsletter connected LinkedIn, these caller devices tin thief you creation much visually appealing content, turn your subscriber base, interact pinch your assemblage done comments, and preview your contented earlier going live.


Featured Image: Tada Images/Shutterstock

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