LA Rams Launch Olympic Legacy With 1,000 Tickets For Los Angeles Youth

LOS ANGELES, CALIFORNIA - JULY 27: Head coach Sean McVay of the Los Angeles Rams poses pinch attendees of recipient organizations of the LA28 Community Ticket Program astatine Loyola Marymount University connected July 27, 2026 successful Los Angeles, California. (Photo by Melina Pizano/Getty Images for LA28)

Getty Images for LA28

(All quotes are taken straight from a transcript of the property convention held successful Los Angeles, California astatine the Los Angeles Rams believe installation July 27, 2026.)

Los Angeles Rams Gift LA28 Community Ticket Program

Sean McVay had conscionable wrapped up the Los Angeles Rams' first unfastened training campy believe of 2026 erstwhile he traded his whistle for oversized Olympic tickets.

Standing alongside LA28 officials, Rams executives, nonprofit leaders, and dozens of young Angelenos gathered astatine Loyola Marymount University, McVay helped unveil the first recipients of the LA28 Community Ticket Program—a infinitesimal that represented acold much than admittance to a sporting event. It marked the opening of a committedness to guarantee the 2028 Olympic and Paralympic Games beryllium not only to the world's top athletes, but besides to all the communities that dress up the metropolis of Los Angeles.

Follow Through On A $5,000,000 Gift successful 2025

The ceremonial marked the first shape of the program, pinch LA28 and the Rams announcing that 1,000 complimentary Olympic and Paralympic tickets will beryllium distributed to younker and families done 10 nonprofit organizations serving communities passim Los Angeles. The tickets are made imaginable done the Rams' inaugural $5 cardinal committedness to the Community Ticket Program, an finance designed to guarantee that Angelenos from each vicinity person the opportunity to acquisition the Games.

For a metropolis preparing to invited the world successful the summertime of 2028, the announcement offered an early glimpse of what organizers dream will go 1 of LA28's defining legacies: making the Olympic and Paralympic acquisition accessible to each the group who unrecorded successful the region.

For McVay, the inaugural reflects the type of organization finance that has go cardinal to the Rams' personality nether Owner and Chairman Stan Kroenke.

"The Rams are excited to beryllium capable to partner up pinch LA28," McVay said pursuing practice. "We've collaborated pinch 10 nonprofits, fixed 100 tickets to each of these nonprofits—1,000 total. One of the cool things astir this organization, starting pinch Mr. Kroenke, is he's ever willing successful seeing really we tin usage this level to springiness back, beryllium a portion of this community, make affirmative impacts and beryllium a portion of affirmative change."

McVay later joined representatives from the nonprofit organizations and young participants for photographs and conversations, reinforcing the individual relationship down the initiative. For the Rams caput coach, the day was not simply different organization appearance—it was an opportunity to show really master sports tin create experiences that past acold beyond the playing field.

The announcement transformed the Rams' financial pledge, first made successful November 2025, into 1 of the earliest visible legacies of the LA28 Games.

"This is conscionable the beginning," said Reynold Hoover, Chief Executive Officer of LA28. "Thanks to the Rams' generosity, we're proud to put that finance straight into the hands of the organization organizations that make this region great. Seeing these tickets spell to 10 unthinkable organizations is precisely what this programme was built for—making judge Angelenos person the chance to beryllium portion of this historical moment."

Nonprofit Ticket Recipients

The inaugural recipients—A Place Called Home, After-School All-Stars, Al Wooten Jr. Youth Center, Boys & Girls Clubs of Metro Los Angeles, Brotherhood Crusade, Heart of Los Angeles (HOLA), Project Blue, Social Justice Learning Institute, Swim Up Hill, and the YMCA of Metropolitan Los Angeles—were selected for their longstanding committedness to empowering young group passim the region. Each statement will person 100 tickets to administer straight among participants and families wrong their programs.

Recipients will be either Olympic Flag Football, making its historical debut astatine LA28, aliases Olympic Swimming, which will return spot wrong 2028 Stadium, the Rams' location and 1 of the astir anticipated Olympic venues of the Games.