I didn't know what TikTok was. My student took my phone, made an account, and changed my career.

Sep 15, 2026 03:16 AM - 1 day ago 2

Phillip Cook headshot

Phillip Cook's student opened his TikTok relationship and changed his career. Courtesy of Phillip Cook

This as-told-to effort is based connected a speech pinch Phillip Cook. It has been edited for magnitude and clarity.

A physicist aliases a mathematician mightiness reason pinch me, but I judge chemistry is the champion measurement to understand really the world works. Once you understand atoms, the underpinnings of the world astir america tin beryllium explained.

Over the past 26 years, I've aimed to show this for my students done experiments. One of my favorites involves dissolving an aluminum soda can pinch sodium hydroxide, much commonly known arsenic lye. Once the tin dissolves, students tin spot the invisible integrative liner inside, which holds the soda.

I've been doing these experiments for decades. In 2019, erstwhile a student told maine I should movie them, I didn't recognize that determination would change my life.

The TikTok was a student's idea

It happened astatine the opening of the school year, a clip erstwhile I do a batch of demonstrations to get my students funny astir chemistry. That peculiar day, we were putting a gummy carnivore successful potassium chlorate, which produces a violent reaction.

My student said, "You should put that connected TikTok." I asked her what TikTok was. After she explained, I trusted her pinch my phone, and she group up my account. Then, she filmed the research truthful I could attraction connected conducting it safely.

Once the objection was complete, the people picked euphony to overlay connected the video, and my student posted it. I didn't deliberation doubly arsenic I went location for the weekend. I was conscionable humoring my pupils.

Pressure to create became unhealthy for a bit

Monday morning, kids were asking if I'd seen TikTok. I opened it, and felt a punch to my gut. The video had astir 75,000 views, and I had 5,500 caller followers. Until then, I thought I'd been doing good connected social media pinch my Twitter account, talking pinch 200 chap teachers.

I was struck by really galore group were genuinely funny astir chemistry. I decided I'd support making videos, but I soon discovered it wasn't arsenic easy for maine arsenic my student had made it look. My videos return clip and planning. Because of the quality of the demonstrations, I can't movie successful bulk arsenic immoderate creators do.

As my pursuing grew, I felt unit to perpetually beryllium making content. It became unhealthy. Yet, I knew my day occupation teaching was my first priority, followed by my family. These days I'm bully astir keeping a patient equilibrium of teaching, societal media, and downtime.

I show students it's OK to make mistakes

My followers connected TikTok are beautiful diverse. They're evenly divided betwixt males and females, and I person a beautiful wide property range. What they each stock is curiosity. I've built a pursuing by tapping into things that group are people funny about.

I ever prosecute pinch commenters who inquire value questions. If you're going to inquire a question, you merit an reply — aliases astatine slightest an acknowledgment.

I'm candid astir what I don't know. I want to exemplary that for my audience. Over the past fewer years, my students successful the schoolroom person go progressively anxious and acrophobic of making mistakes. But that's the beautiful point astir science—we study done making mistakes.

I'm gladsome I tin build technological literacy

I'm besides a dada — my kids are 20 and 24 — and I've seen really easy it is for kids to walk excessively overmuch clip online. I've talked pinch my girl astir that, and I put boundaries astir societal media usage erstwhile she was a teen, including taking the telephone astatine night. At the time, she wasn't happy astir it, but location was nary measurement astir that. Luckily, my kids and I are some beautiful bully astir keeping boundaries pinch societal media now.

I consciousness truthful fortunate to person been embraced by this online community. It's easy to spell down rabbit holes connected the internet, and I'm happy to thief nudge group down the rabbit spread of technological literacy and exploration.

Too galore group didn't person a affirmative acquisition pinch subject successful school. I'm helping them beryllium funny again. If they tin pursuit that feeling—and possibly study astatine slightest 1 small nugget they didn't cognize before—I've done my job.

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Kelly Burch has been penning astir individual finance for much than a decade.She's peculiarly willing successful really finances effect the astir intimate parts of a person’s life, from acquisition and reproductive choices to love, immigration, aliases property planning. Kelly has written astir these topics personally and explored them pinch experts, including entrepreneurs, multi-millionaires, financial planners, and more.Kelly is simply a first-generation assemblage postgraduate and homeowner who integrates her individual acquisition creating financial stableness into her reporting. She’s a profession journalist, pinch activity appearing successful “The Washington Post,” “The Chicago Tribune,” “Boston Magazine” and more.Kelly lives successful agrarian New Hampshire pinch her husband, 2 children, and 2 dogs. When she’s not down her desk, she tin beryllium recovered getting mislaid successful the mountains and lakes astir her home.Follow her connected Facebook or Twitter, aliases study more here.   

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