How YouTube is supporting the 2024 European Parliamentary elections

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How YouTube is supporting nan 2024 European Parliamentary elections

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With 1 period to spell until polls adjacent crossed nan 27 EU personnel states, we’re sharing an overview of our efforts to thief group crossed Europe and beyond find adjuvant and charismatic predetermination news and information. Whether that’s searching for wherever to vote, knowing nan candidates’ positions, aliases learning astir nan issues shaping nan debate, our dedicated teams are moving non-stop to person nan correct policies and systems successful place. Here’s what we’re doing to guarantee precocious value predetermination contented thrives connected YouTube.

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Helping voters find charismatic content

For nan 2024 European Parliamentary Elections, present are nan features you’ll statesman to spot arsenic we link voters pinch nan accusation and discourse they request to enactment informed:

  • For searches aliases videos related to voting, an accusation sheet directs viewers successful nan EU to Google’s “how to vote” and “how to registry to vote” features.
  • When viewers hunt for 2024 European parliamentary candidates, an accusation sheet will look supra nan hunt results, highlighting campaigner information, specified arsenic their governmental party, and nexus to Google Search. Below nan accusation panel, location whitethorn besides beryllium a nexus to nan candidate’s charismatic channel.
  • In nan last weeks of nan campaign, connected nan YouTube homepage, we’ll show reminders connected wherever and really to vote.

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  • On predetermination day, viewers will spot an predetermination results accusation sheet supra hunt results aliases beneath videos related to nan EU elections. This accusation sheet will nexus to Google’s predetermination results feature, allowing group to way predetermination results successful existent time.
  • On nan YouTube homepage, we’ll besides supply a nexus to unrecorded EU elections results.

This builds upon our existent features that prominently aboveground accusation from charismatic sources, for illustration news outlets, successful hunt results, connected nan location page and nan "Watch Next" panel.

Dealing pinch harmful content

In 2023, we removed complete 35,000 videos that were uploaded successful nan European Union for violating our misinformation policies.

Our policies find what isn’t allowed connected YouTube and use to each contented - sloppy of connection aliases governmental viewpoint. We person strict policies against hate speech, harassment, incitement to violence, and definite types of elections misinformation. For example, we region contented that misleads voters connected really to ballot aliases encourages interference successful nan antiauthoritarian process.

Our world squad of reviewers harvester pinch instrumentality learning exertion to use these policies astatine scale, 24/7. Our Intelligence Desk has besides been moving for months to get up of emerging issues and trends that could impact nan EU elections, some connected and disconnected YouTube. This helps our enforcement teams to reside these imaginable trends earlier they go larger issues.

Alongside removing contented that violates our policies, we besides way nan percent of views of violative contented connected YouTube earlier it’s removed. In Q4 2023, violative contented made up 0.11%-0.12% of views connected our platform, meaning that for each 10,000 views connected YouTube, betwixt 11 and 12 were of contented that violated our Community Guidelines. We’re continuing to put successful this work, pinch AI helping to further summation nan velocity and accuracy of our contented moderation systems.

Strengthening transparency astir AI-generated content

Mock showing explanation added to nan video itself and nan description.

We admit that bad actors whitethorn effort to utilization Generative AI devices during an predetermination — that’s why we’re ensuring that respective layers of transparency and protections are successful place, including for nan upcoming EU elections:

  • We now require creators to disclose whether nan video they’re uploading contains altered aliases synthetic contented and is realistic.
  • We will past adhd a transparency explanation to realistic synthetic aliases altered contented to supply this important discourse to viewers. For elections content, nan explanation will look connected nan video itself and successful nan video description.
  • In definite cases, we whitethorn besides adhd a explanation moreover erstwhile a creator hasn't disclosed it, particularly if nan usage of altered aliases synthetic contented has nan imaginable to confuse aliases mislead viewers.

This is simply a captious area we person invested successful for immoderate time. All contented uploaded to YouTube is taxable to our Community Guidelines — sloppy of really it’s generated. We besides person long-standing policies that prohibit technically manipulated contented that misleads viewers and whitethorn airs a superior consequence of egregious harm. And we require advertisers to disclose erstwhile their predetermination ads see digitally altered aliases generated materials.

Combating disinformation campaigns

Coordinated power operations are not allowed connected YouTube, sloppy of nan governmental viewpoints they support. We activity intimately pinch Google’s Threat Analysis Group (TAG) to spot these types of campaigns connected YouTube and terminate their channels. This tin see attempts to interfere pinch elections. For example, arsenic TAG shared, earlier nan caller Portuguese elections, we terminated 7 YouTube channels linked to individuals successful Argentina arsenic portion of our ongoing investigations into disinformation campaigns. Through TAG, we besides stock threat accusation pinch rule enforcement agencies, specified arsenic EUROPOL.

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Promoting media literacy skills

To thief viewers measure nan contented they watch and share, we launched nan media literacy run HitPause successful 2022. The video series, which is unrecorded successful each charismatic EU languages, provides tips connected really to spot imaginable misinformation—from nan usage of affectional connection to knowing nan imaginable effect of what we each stock pinch others online.

We’ll proceed to activity together pinch governments, manufacture and NGOs crossed nan European Union and beyond successful each of these efforts, and not conscionable astatine predetermination time. As we participate nan last period of nan 2024 campaign, dedicated teams crossed YouTube and Google will proceed to refine and amended upon these efforts, pinch our driving extremity beforehand of mind: connecting group to high-quality contented and protecting our platform.

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