How To Use ChatGPT For Keyword Research

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Anyone not utilizing ChatGPT for keyword investigation is missing a trick.

You tin prevention clip and understand an full taxable successful seconds alternatively of hours.

In this article, I outline my astir effective ChatGPT prompts for keyword investigation and thatch you really I put them together truthful that you, too, tin take, edit, and heighten them moreover further.

But earlier we jump into nan prompts, I want to stress that you shouldn’t switch keyword investigation tools aliases disregard accepted keyword investigation methods.

ChatGPT tin make mistakes. It tin moreover create caller keywords if you springiness it nan correct prompt. For example, I asked it to supply maine pinch a unsocial keyword for nan taxable “SEO” that had ne'er been searched before.

Interstellar Internet SEO: Optimizing contented for nan theoretical conception of an interstellar internet, considering nan challenges of space-time and interplanetary connection delays.”

Although I want to jump into my LinkedIn floor plan and update my title to “Interstellar Internet SEO Consultant,” unfortunately, nary 1 has searched that (and they astir apt ne'er will)!

You must not blindly trust connected nan information you get backmost from ChatGPT.

What you tin trust connected ChatGPT for is nan taxable ideation shape of keyword investigation and inspiration.

ChatGPT is simply a ample connection exemplary trained pinch monolithic amounts of information to accurately foretell what connection will travel adjacent successful a sentence. However, it does not cognize really to do keyword investigation yet.

Instead, deliberation of ChatGPT arsenic having an master connected immoderate taxable equipped pinch nan accusation if you inquire it nan correct question.

In this guide, that is precisely what I purpose to thatch you really to do – nan astir basal prompts you request to cognize erstwhile performing topical keyword research.

Best ChatGPT Keyword Research Prompts

The pursuing ChatGPT keyword investigation prompts tin beryllium utilized connected immoderate niche, moreover a taxable to which you are marque new.

For this demonstration, let’s usage nan taxable of “SEO” to show these prompts.

Generating Keyword Ideas Based On A Topic

What Are The {X} Most Popular Sub-topics Related To {Topic}?

Screenshot from ChatGPT 4, April 2024

The first punctual is to springiness you an thought of nan niche.

As shown above, ChatGPT did a awesome occupation knowing and breaking down SEO into 3 pillars: on-page, off-page & technical.

The cardinal to nan pursuing punctual is to return 1 of nan topics ChatGPT has fixed and query nan sub-topics.

What Are The {X} Most Popular Sub-topics Related To {Sub-topic}?

For this example, let’s query, “What are nan astir celebrated sub-topics related to keyword research?”

Having done keyword investigation for complete 10 years, I would expect it to output accusation related to keyword investigation metrics, nan types of keywords, and intent.

Let’s see.

Screenshot from ChatGPT 4, April 2024

Again, correct connected nan money.

To get nan keywords you want without having ChatGPT picture each answer, usage nan punctual “list without description.”

Here is an illustration of that.

List Without Description The Top {X} Most Popular Keywords For The Topic Of {X}

You tin moreover branch these keywords retired further into their long-tail.

Example prompt:

List Without Description The Top {X} Most Popular Long-tail Keywords For The Topic “{X}”

Screenshot ChatGPT 4,April 2024

List Without Description The Top Semantically Related Keywords And Entities For The Topic {X}

You tin moreover inquire ChatGPT what immoderate topic’s semantically related keywords and entities are!

Screenshot ChatGPT 4, April 2024

Tip: The Onion Method Of Prompting ChatGPT

When you are happy pinch a bid of prompts, adhd them each to 1 prompt. For example, truthful acold successful this article, we person asked ChatGPT nan following:

  • What are nan 4 astir celebrated sub-topics related to SEO?
  • What are nan 4 astir celebrated sub-topics related to keyword research
  • List without explanation nan apical 5 astir celebrated keywords for “keyword intent”?
  • List without explanation nan apical 5 astir celebrated long-tail keywords for nan taxable “keyword intent types”?
  • List without explanation nan apical semantically related keywords and entities for nan taxable “types of keyword intent successful SEO.”

Combine each 5 into 1 punctual by telling ChatGPT to execute a bid of steps. Example:

“Perform nan pursuing steps successful a consecutive bid Step 1, Step 2, Step 3, Step 4, and Step 5”

Example:

“Perform nan pursuing steps successful a consecutive bid Step 1, Step 2, Step 3, Step 4 and Step 5. Step 1 – Generate an reply for nan 3 astir celebrated sub-topics related to {Topic}?. Step 2 – Generate 3 of nan astir celebrated sub-topics related to each answer. Step 3 – Take those answers and database without explanation their apical 3 astir celebrated keywords. Step 4 – For nan answers fixed of their astir celebrated keywords, supply 3 long-tail keywords. Step 5 – for each long-tail keyword offered successful nan response, a database without descriptions 3 of their apical semantically related keywords and entities.”

Generating Keyword Ideas Based On A Question

Taking nan steps attack from above, we tin get ChatGPT to thief streamline getting keyword ideas based connected a question. For example, let’s ask, “What is SEO?”

“Perform nan pursuing steps successful a consecutive bid Step 1, Step 2, Step 3, and Step 4. Step 1 Generate 10 questions astir “{Question}”?. Step 2 – Generate 5 much questions astir “{Question}” that do not repetition nan above. Step 3 – Generate 5 much questions astir “{Question}” that do not repetition nan above. Step 4 – Based connected nan supra Steps 1,2,3 propose a last database of questions avoiding duplicates aliases semantically akin questions.”

Screenshot ChatGPT 4, April 2024

Generating Keyword Ideas Using ChatGPT Based On The Alphabet Soup Method

One of my favourite methods, manually, without moreover utilizing a keyword investigation tool, is to make keyword investigation ideas from Google autocomplete, going from A to Z.

Screenshot from Google autocomplete, April 2024

You tin besides do this utilizing ChatGPT.

Example prompt:

“give maine celebrated keywords that includes nan keyword “SEO”, and nan adjacent missive of nan connection starts pinch a”

Screenshot from ChatGPT 4, April 2024

Tip: Using nan onion prompting method above, we tin harvester each this successful 1 prompt.

“Give maine 5 celebrated keywords that see “SEO” successful nan word, and nan pursuing missive starts pinch a. Once nan reply has been done, move connected to giving 5 much celebrated keywords that see “SEO” for each missive of nan alphabet b to z.”

Generating Keyword Ideas Based On User Personas

When it comes to keyword research, knowing user personas is basal for knowing your target assemblage and keeping your keyword investigation focused and targeted. ChatGPT whitethorn thief you get an first knowing of customer personas.

Example prompt:

“For nan taxable of “{Topic}” database 10 keywords each for nan different types of personification personas”

Screenshot from ChatGPT 4, April 2024

You could moreover spell a measurement further and inquire for questions based connected those topics that those circumstantial personification personas whitethorn beryllium searching for:

Screenshot ChatGPT 4, April 2024

As good arsenic get nan keywords to target based connected those questions:

“For each mobility listed supra for each persona, database nan keywords, arsenic good arsenic nan long-tail keywords to target, and put them successful a table”

Screenshot from ChatGPT 4, April 2024

Generating Keyword Ideas Using ChatGPT Based On Searcher Intent And User Personas

Understanding nan keywords your target persona whitethorn beryllium searching is nan first measurement to effective keyword research. The adjacent measurement is to understand nan hunt intent down those keywords and which contented format whitethorn activity best.

For example, a business proprietor who is caller to SEO aliases has conscionable heard astir it whitethorn beryllium searching for “what is SEO.”

However, if they are further down nan chimney and successful nan navigational stage, they whitethorn hunt for “top SEO firms.”

You tin query ChatGPT to animate you present based connected immoderate taxable and your target personification persona.

SEO Example:

“For nan taxable of “{Topic}” database 10 keywords each for nan different types of searcher intent that a {Target Persona} would beryllium searching for”

ChatGPT For Keyword Research Admin

Here is really you tin champion usage ChatGPT for keyword investigation admin tasks.

Using ChatGPT As A Keyword Categorization Tool

One of nan usage cases for utilizing ChatGPT is for keyword categorization.

In nan past, I would person had to devise spreadsheet formulas to categorize keywords aliases moreover walk hours filtering and manually categorizing keywords.

ChatGPT tin beryllium a awesome companion for moving a short type of this for you.

Let’s opportunity you person done keyword investigation successful a keyword investigation tool, person a database of keywords, and want to categorize them.

You could usage nan pursuing prompt:

“Filter nan beneath database of keywords into categories, target persona, searcher intent, hunt measurement and adhd accusation to a six-column table: List of keywords – [LIST OF KEYWORDS], Keyword Search Volume [SEARCH VOLUMES] and Keyword Difficulties [KEYWORD DIFFICUTIES].”

Screenshot from ChatGPT, April 2024

Tip: Add keyword metrics from nan keyword investigation tools, arsenic utilizing nan search volumes that a ChatGPT punctual whitethorn springiness you will beryllium wildly inaccurate astatine best.

Using ChatGPT For Keyword Clustering

Another of ChatGPT’s usage cases for keyword investigation is to thief you cluster. Many keywords person nan aforesaid intent, and by grouping related keywords, you whitethorn find that 1 portion of contented tin often target aggregate keywords astatine once.

However, beryllium observant not to trust only connected LLM information for clustering. What ChatGPT whitethorn cluster arsenic a akin keyword, nan SERP aliases nan personification whitethorn not work together with. But it is simply a bully starting point.

The large downside of utilizing ChatGPT for keyword clustering is really nan magnitude of keyword information you tin cluster based connected nan representation limits.

So, you whitethorn find a keyword clustering instrumentality aliases script that is amended for ample keyword clustering tasks. But for mini amounts of keywords, ChatGPT is really rather good.

A awesome usage mini keyword clustering usage lawsuit utilizing ChatGPT is for grouping People Also Ask (PAA) questions.

Use nan pursuing punctual to group keywords based connected their semantic relationships. For example:

“Organize nan pursuing keywords into groups based connected their semantic relationships, and springiness a short sanction to each group: [LIST OF PAA], create a two-column array wherever each keyword sits connected its ain row.

Screenshot from ChatGPT, April 2024

Using Chat GPT For Keyword Expansion By Patterns

One of my favourite methods of doing keyword investigation is shape spotting.

Most seed keywords person a adaptable that tin grow your target keywords.

Here are a fewer examples of patterns:

1. Question Patterns

(who, what, where, why, how, are, can, do, does, will)

“Generate [X] keywords for nan taxable “[Topic]” that incorporate immoderate aliases each of nan pursuing “who, what, where, why, how, are, can, do, does, will”

Screenshot ChatGPT 4, April 2024

2. Comparison Patterns

Example:

“Generate 50 keywords for nan taxable “{Topic}” that incorporate immoderate aliases each of nan pursuing “for, vs, alternative, best, top, review”

Screenshot ChatGPT 4, April 2024

3. Brand Patterns

Another 1 of my favourite modifiers is simply a keyword by brand.

We are astir apt each acquainted pinch nan astir celebrated SEO brands; however, if you aren’t, you could inquire your AI friend to do nan dense lifting.

Example prompt:

“For nan apical {Topic} brands what are nan apical “vs” keywords”

Screenshot ChatGPT 4, April 2024

4. Search Intent Patterns

One of nan astir communal hunt intent patterns is “best.”

When personification is searching for a “best {topic}” keyword, they are mostly searching for a broad database aliases guideline that highlights nan apical options, products, aliases services wrong that circumstantial topic, on pinch their features, benefits, and imaginable drawbacks, to make an informed decision.

Example:

“For nan taxable of “[Topic]” what are nan 20 apical keywords that see “best”

Screenshot ChatGPT 4, April 2024

Again, this guideline to keyword investigation utilizing ChatGPT has emphasized nan easiness of generating keyword investigation ideas by utilizing ChatGPT passim nan process.

Keyword Research Using ChatGPT Vs. Keyword Research Tools

Free Vs. Paid Keyword Research Tools

Like keyword investigation tools, ChatGPT has free and paid options.

However, 1 of nan astir important drawbacks of utilizing ChatGPT for keyword investigation unsocial is nan absence of SEO metrics to thief you make smarter decisions.

To amended accuracy, you could return nan results it gives you and verify them pinch your classical keyword investigation instrumentality – aliases vice versa, arsenic shown above, uploading meticulous information into nan instrumentality and past prompting.

However, you must see really agelong it takes to type and fine-tune your punctual to get your desired information versus utilizing nan filters wrong celebrated keyword investigation tools.

For example, if we usage a celebrated keyword investigation instrumentality utilizing filters, you could person each of nan “best” queries pinch each of their SEO metrics:

Screenshot from Ahrefs Keyword Explorer, March 2024

And dissimilar ChatGPT, generally, location is nary token limit; you tin extract respective hundred, if not thousands, of keywords astatine a time.

As I person mentioned aggregate times passim this piece, you cannot blindly spot nan information aliases SEO metrics it whitethorn effort to supply you with.

The cardinal is to validate nan keyword investigation pinch a keyword investigation tool.

ChatGPT For International SEO Keyword Research

ChatGPT tin beryllium a terrific multilingual keyword investigation assistant.

For example, if you wanted to investigation keywords successful a overseas connection specified arsenic French. You could inquire ChatGPT to construe your English keywords;

Screenshot ChatGPT 4, Apil 2024
The cardinal is to return nan information supra and paste it into a celebrated keyword investigation instrumentality to verify. As you tin spot below, galore of nan keyword translations for nan English keywords do not person immoderate hunt measurement for nonstop translations successful French.
Screenshot from Ahrefs Keyword Explorer, April 2024

But don’t worry, location is simply a workaround: If you person entree to a competitor keyword investigation tool, you tin spot what webpage is ranking for that query – and past place nan apical keyword for that page based connected nan ChatGPT translated keywords that do person hunt volume.

Screenshot from Ahrefs Keyword Explorer, April 2024

Or, if you don’t person entree to a paid keyword investigation tool, you could ever return nan top-performing result, extract nan page copy, and past inquire ChatGPT what nan superior keyword for nan page is.

Key Takeaway

ChatGPT tin beryllium an master connected immoderate taxable and an invaluable keyword investigation tool. However, it is different instrumentality to adhd to your toolbox erstwhile doing keyword research; it does not switch accepted keyword investigation tools.

As shown passim this tutorial, from making up keywords astatine nan opening to inaccuracies astir information and translations, ChatGPT tin make mistakes erstwhile utilized for keyword research.

You cannot blindly spot nan information you get backmost from ChatGPT.

However, it tin connection a shortcut to knowing immoderate taxable for which you request to do keyword investigation and, arsenic a result, prevention you countless hours.

But nan cardinal is really you prompt.

The prompts I shared pinch you supra will thief you understand a taxable successful minutes alternatively of hours and let you to amended seed keywords utilizing keyword investigation tools.

It tin moreover switch mundane keyword clustering tasks that you utilized to do pinch formulas successful spreadsheets aliases make ideas based connected keywords you springiness it.

Paired pinch accepted keyword investigation tools, ChatGPT for keyword investigation tin beryllium a powerful instrumentality successful your arsenal.

More resources:

  • Tools Of The Trade: When To Use ChatGPT And When To Use Google 
  • What Is ChatGPT & How Can You Use It?
  • 8 ChatGPT Alternatives You Can Try In 2024

Featured Image: Tatiana Shepeleva/Shutterstock

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