How to Create Better Content With AI — Plus 11 Tools to Get You There

AI-generated videos are already here, and this instrumentality is unstoppable. According to a Wistia report, 41% of videos will beryllium created pinch AI successful 2025 — double the stock from past year. AI now plays a domiciled successful everything from pre-production readying to post-production tasks, specified arsenic dubbing, captions and ocular generation.

In specified a fast-moving industry, manual resources unsocial aren't enough. That's why astatine HOLYWATER, which specializes successful storytelling and distribution, we attraction connected balancing imaginative minds pinch AI automation to standard and scope caller markets much efficiently. Whether you're creating trading videos, acquisition contented aliases intermezo series, my tips connected really to efficaciously harvester AI automation pinch quality productivity will thief you enactment up of the title and create engaging storytelling.

Related: Why 2025 Will Be the Year AI Redefines Content Creation and Search Strategies

Integrate aggregate AI devices for maximum impact

If you activity pinch AI to create content, don't conscionable trust connected 1 peculiar tool. Instead, see testing different technologies and take the ones that really activity for you. Here are immoderate of our apical AI tool combinations.

For video creation, we move to Runway and Marey. The first 1 removes backgrounds, customizes frames, adds effects and creates videos based connected matter prompts pinch support for different formats for different styles. Marey creates cinematic camera moves utilizing conscionable a azygous image. It transforms immoderate 2D segment into a 3D situation truthful you tin nonstop the camera arsenic if you're connected set.

Working pinch audio and voice, we usage ElevenLabs. It generates high-quality AI voices that bring characters to life for a much engaging narrative. For visuals, Flux is simply a must-have. We usage it to create ocular assets for AI-series and promotional materials.

If you activity pinch fabrication texts a lot, effort Sudowrite and its wide scope of features, from outline creation to automatic penning and self-editing. This package tin create a characteristic outline, world, synopsis, crippled and moreover constitute the first chapters based connected personification input. Meanwhile, GPT agents tin thief build personalized AI assistants that analyse context, study style and present applicable results for tasks from analytics to contented structuring.

A operation of these devices delivers exponentially amended results. In our experience, "using aggregate AI devices ends up successful amended content." But the cardinal is the quality who useful pinch these devices and creates the stories.

Create interactive experiences, not conscionable viewing

When creating viral content, purpose not conscionable to make hits, but to build a long-term story. Think astir really you tin further create your merchandise and clasp your audience.

For example, we pioneered AI Companion, allowing viewers to straight interact pinch AI characters from their favourite shows. Users tin matter pinch characters, creating deeper affectional connections that widen beyond the viewing experience.

This interactive attack is not constricted to contented creation. Fashion brands tin create AI-powered virtual stylists, and acquisition apps tin merge AI tutors that accommodate to a student's gait and learning style, for illustration Duolingo. The cardinal is moving beyond one-way connection to create experiences wherever your assemblage becomes an progressive subordinate successful your story.

Optimize distribution and trading pinch AI

At my company, we besides usage AI successful our marketing. Our AI-driven trading instrumentality generates complete 200,000 imaginative concepts monthly crossed 12-15 languages. All of this is made imaginable pinch a squad of marketers leveraging AI devices and robust personification analytics to powerfulness their ideas.

The instauration of this standard is our data-driven solution, which identifies viral elements from series, extracts them, combines strategically, and adds titles to nutrient vanished trading concepts astatine scale. In summation to our in-house tools, our trading squad uses a powerful stack of AI solutions:

• Stable Diffusion and Midjourney for helping create high-quality, eye-catching visuals and artwork.
• RunwayML for video editing, manipulation and imaginative video effects.
• Leonardo AI for adding creator aliases cinematic flourishes to content.
• LAMA and Concepter for accelerated ideation, conception improvement and contented adjustment crossed different markets and formats.

That's really we tin quickly create tailored promotional contented for different assemblage segments, A/B trial imaginative approaches and optimize trading based connected real-time capacity data.

Related: How to Leverage AI for Content Creation While Avoiding Potential Risks and Penalties

Engage a squad to usage AI

The astir successful AI implementations hap erstwhile each squad personnel finds their ain measurement to activity smarter pinch these tools.

We promote our squad to usage AI, not arsenic a shortcut, but arsenic a skill. Everyone finds their ain measurement to activity smarter pinch it. Our contented ops head uses it for brainstorming and training models connected circumstantial tones. The marque designer refines visuals pinch focused prompts. Our developers codification pinch brace programming devices for illustration Cursor. The marque lead analyzes personification interviews to spot patterns and spark stronger ideas.

The attack is analyzable yet scalable: Let AI grip the repetitive stuff, truthful your squad tin attraction connected the activity only humans tin do — strategy, productivity and original thinking.