To add your endeavor to ChatGPT, open Business Hub and hunt for it. Claim an existing listing if one appears, or create a new overview if you don’t discover a match, afterward complete the required verification.
OpenAI introduced Businesses in ChatGPT on November 10, 2026. Business Hub gives eligible businesses a straightforward way to provision current particulars to ChatGPT alternatively of relying lone on data ChatGPT finds from another sources.
Here’s how to add or assertion your endeavor in ChatGPT:
- Open Business Hub and hunt for your business.
- Select the matching listing, or create a new overview if your endeavor isn’t listed.
- Complete the endeavor verification required for your setup path.
- Wait for assertion endorsement or complete environment up the new endeavor profile.
- Complete character verification through Persona.
What is ChatGPT Business Hub?
ChatGPT Business Hub is OpenAI’s dashboard for adding, claiming, and managing your endeavor overview in ChatGPT. It’s part of Businesses in ChatGPT, which OpenAI launched in beta on November 10, 2026.
In Business Hub, you provision current data concerning your company, products, or services. It additionally shows insights into how group engage alongside your endeavor in ChatGPT.
Your endeavor overview and a Business Agent assist distinct purposes. The overview shows data concerning your business, during eligible businesses can use a Business Agent to engage alongside customers through a dedicated chat.
Adding your endeavor to ChatGPT doesn’t justify that it volition rank higher in ChatGPT responses, appear additional frequently in recommendations, or create additional sales. ChatGPT continues to create autonomous recommendations and comparisons.
Who can add a endeavor to ChatGPT?
A endeavor owner or person authorized to portray the endeavor can add or assertion an eligible endeavor through Business Hub. You’ll need to complete the overview verification before you can completely oversee it.
Eligible online businesses can assertion an existing listing or create a new overview if no equivalent appears in search. Local stores and restaurants can currently assertion lone existing U.S. listings.
Your endeavor must additionally encounter OpenAI’s eligibility requirements. It currently needs a website and must be located anywhere ChatGPT is available.
Create a endeavor website or online shop alongside Hostinger AI Builder if you don’t have a website yet. Then come back to Business Hub formerly the location is live.
You don’t need a ChatGPT Enterprise accord or an Ads document to assertion an eligible business.
According to OpenAI’s Businesses in ChatGPT policy, eligibility depends partially on verification and integrity checks. It may decrease a assertion if the business’s offerings or practices lift important safety or integrity concerns.
OpenAI may additionally postpone assistance for certain endeavor categories until it has suitable safeguards.
A Business Agent has stricter eligibility requirements than a endeavor profile. Only eligible U.S. ecommerce and online assistance businesses alongside a website can currently create one.
According to OpenAI’s Business Agents Policy, it additionally considers the endeavor category and how the delegate volition be used whenever determining eligibility. Verifying the endeavor solitary doesn’t justify that it qualifies for a Business Agent.
How to assertion and verify your endeavor in ChatGPT
To assertion and verify your endeavor in ChatGPT, discover the existing listing in Business Hub, verify the document that volition oversee it, verify your association to the business, and delay for OpenAI to endorse the claim. Follow these steps:
- Sign in to ChatGPT on the web and open Business Hub from the sidebar. Search for your endeavor by name and choose the listing that matches it.
- Confirm the ChatGPT document you desire to use to oversee the business.
- Choose among the verification methods Business Hub offers for your endeavor and prosecute the instructions. OpenAI currently lists endeavor phone, endeavor email, website domain, and Shopify as imaginable methods, but you’ll lone see the ones accessible for your business.
- Business phone. Choose SMS or an automated call, petition a code, and act the code you receive.
- Business email. Request a code and act the one you obtain at the email location connected alongside your business. In the Hostinger dashboard, go to Emails → Mailboxes → Webmail to recover it if you use Hostinger Business Email.
- Website domain. Copy the TXT document ChatGPT provides. Then add it through the assistance that manages your Domain Name System (DNS). Open the Hostinger dashboard → Domains → DNS and choose your domain if Hostinger manages its DNS. Add the TXT document using the particulars ChatGPT provides, afterward come back to ChatGPT and choose Verify domain formerly the DNS document has updated. DNS changes can obtain up to 24 hours.
- Shopify store. Connect the Shopify shop connected alongside the business, assessment the requested permissions, and sign in to Shopify to complete verification.
- Wait for OpenAI to assessment your claim. OpenAI emails you alongside its decision or a petition for additional information, so don’t present another assertion during the current one is motionless under review.
- After OpenAI approves the claim, open Business Hub and choose your profile. On the Overview page, choose Complete verification alongside Persona → Verify, afterward continue to Persona and prosecute the verification instructions.
Create a new overview alternatively if your endeavor doesn’t appear in the hunt results. Here’s how:
- In the Business Hub hunt results, choose Create [your endeavor name].
- Choose Through a website whenever asked how customers normally engage alongside your business. Selecting At a bodily location currently places new businesses on a waitlist. Then act your endeavor website URL.
- Copy the TXT document Business Hub provides and add it through the DNS provider that manages your domain. Return to Business Hub following the document has updated and choose Verify domain.
- Add the requested endeavor details, including the category, description, communication information, and accessible shipment and come back options.
- Business Hub saves your endeavor overview as a draft. Open the profile, choose Verify → Start Verification, and prosecute the Persona instructions.
In either case, Persona may petition a government-issued ID, endeavor registration information, and evidence that you’re authorized to portray the business. OpenAI reviews the Persona submission and emails you alongside its decision or a petition for additional information.
For an existing listing, Persona endorsement lets you publish changes to the endeavor data and use Business Hub features that necessitate character verification. For a new profile, endorsement publishes the outline automatically.
The blue verification inspect appears following OpenAI approves Persona verification. OpenAI doesn’t publish a fixed timeframe for assertion endorsement or Persona verification.
What to do if Persona verification doesn’t work
Select Try again to restart Persona verification whenever the choice is accessible following a unsuccessful or expired attempt. Correct any particulars that don’t equivalent your authoritative records, including the endeavor name, address, registration number, or tax number.
Contact OpenAI Support if your listing is locked, you can’t retry verification, or Business Hub motionless shows verification as incomplete following OpenAI confirms approval.
In your request, contain the stage anywhere the matter occurred, the exact error message, and a screenshot alongside delicate data blurred out.
Select ••• → Dispute ownership if person alternatively has already claimed your business. Follow the prompts to verify through Persona that you’re authorized to portray it.
How to optimize your ChatGPT endeavor profile
Optimize your ChatGPT endeavor overview by filling in all applicable site alongside accurate, particular information. The chief sectors contain your website, endeavor description, merchandise or assistance category, logo, shield photo, and shipment and come back policies.
Use your website as the chief citation whenever filling in the profile. ChatGPT may use the two sources whenever answering questions concerning your business, so keep the center particulars consistent.
Add the chief website URL you desire customers to visit. This leaf should plainly portray your endeavor and the products or services you offer.
Write a endeavor clarification that explains what you recommendation and who it’s for. Keep the clarification accordant alongside the products, services, and positioning customers see on your website.
Choose the merchandise or assistance category that most closely matches your chief offering. Avoid a broader category whenever a additional particular choice accurately describes what you sell.
Use your current logo and a shield photo that equivalent your website’s branding. Outdated or mismatched visuals create it harder to acknowledge the overview and website as the identical business.
Add shipment and come back policies if they’re applicable to your business. Match the conditions on your website so customers don’t encounter distinct shipping or come back conditions.
Updating your overview doesn’t authority how ChatGPT independently describes or recommends your business.
How do merchandise feeds activity in ChatGPT Business Hub?
In Business Hub, merchandise feeds provision ChatGPT organized data concerning the products you sell, including prices and availability. They’re chiefly helpful for retailers and ecommerce businesses fairly than businesses that lone market services.
Shopify has a straightforward setup since eligible Shopify products are already unified alongside ChatGPT through Shopify Catalog.
You can nexus your Shopify shop from Business Hub or the Shopify admin. Shopify afterward shares merchandise details, pricing, and preparedness through its catalog.
For another ecommerce platforms, archetypal inspect whether you can export your merchandise catalog as a CSV file. Use the exported document if it matches OpenAI’s merchandise nourish schema, or modify its sectors and values to encounter the requirements.
The nourish needs to contain OpenAI’s required fields: item_id, title, description, url, brand, seller_name, image_url, availability, and price.
Use OpenAI’s accepted preparedness values, specified as in_stock, out_of_stock, pre_order, backorder, or unknown. Keep merchandise IDs and URLs accordant so OpenAI can equivalent the identical products whenever you update the feed.
Create the CSV document manually from your catalog data if your phase doesn’t assistance merchandise exports. This applies to Hostinger Ecommerce, which doesn’t currently recommendation a merchandise catalog export.
Upload the completed CSV document in Business Hub formerly it matches OpenAI’s merchandise nourish requirements.
Update the nourish whenever merchandise particulars change, particularly prices and inventory status, so the data you dispatch to ChatGPT matches your store.
Treat the merchandise nourish as a data source, not a placement tool. Uploading products doesn’t automatically average ChatGPT volition display or propose them.
What insights does Business Hub provide?
Business Hub provides aggregated insights for up to the former 28 days, including mentions, website clicks, and finding topics. Use these metrics together to acknowledge the topics and pages value reviewing additional closely.
A citation doesn’t necessitate ChatGPT to use your brand name in an answer. For an online business, OpenAI counts a citation whenever ChatGPT references your website, specified as citing one of your pages in a merchandise comparison.
For a local business, OpenAI counts a citation whenever ChatGPT shows your location as a result, equal if the individual doesn’t open the listing or sojourn your website.
For example, your eatery appearing among suggested places to eat would figure as a mention.
Website clicks display how frequently group click through to your website from ChatGPT. This metric tracks visits to your location fairly than all period your endeavor appears in a response.
Discovery topics display average themes in ChatGPT answers that citation or citation your business. For example, if your endeavor keeps showing up in conversations concerning trail-running gear, that merchandise category could appear as a finding topic.
OpenAI shows these insights lone following adequate conversations or interactions encounter its reporting thresholds. A blank metric doesn’t necessarily average zero activity.
You won’t see idiosyncratic prompts, person conversations, or Business Agent chats in Business Hub. OpenAI shares lone aggregated insights, not the conversations rearward them.
What is a ChatGPT Business Agent?
A ChatGPT Business Agent is a dedicated conversation that answers client questions using data and instructions from your business. OpenAI currently offers it to eligible ecommerce and online assistance businesses in the U.S. alongside a website.
Customers can use your Business Agent to examine products or services, difference options, and ask concerning policies. ChatGPT labels these conversations separately from its autonomous answers, so customers cognize whenever they’re interacting alongside your business.
Create a Business Agent following your endeavor assertion and Persona verification are approved. Open Business, choose your business, afterward create an delegate and assessment the data it volition use. Preview its responses before selecting Publish.
A Business Agent can’t currently complete purchases, create bookings, or inspect a customer’s order. Instead, it directs customers to your website to complete those actions.
What to do following adding your endeavor to ChatGPT
After adding your endeavor to ChatGPT, double-check that the published overview data is exact and current. Keep it updated as your endeavor changes, afterward use Business Hub insights to discover topics value improving on your website or store.
Start alongside finding topics. Focus on themes that connect immediately to products or services you really recommendation fairly than creating satisfied about all topic that appears.
Compare all applicable topic alongside the leaf on your website that should answer it. Check whether the leaf explains who it’s for, how options compare, pricing, availability, limitations, and what customers should do next.
Use mentions and website clicks as supporting signals. They assistance you see whether your endeavor is appearing in ChatGPT and whether those appearances are foremost group to your website. However, they don’t explain why person did or didn’t click.
After improving a page, ask ChatGPT the questions your customers commonly ask. Use these checks to see whether ChatGPT represents your endeavor accurately, not to measure rankings from a fistful of responses.
You can nexus ChatGPT to your Hostinger document through Hostinger Connector if your website or online shop runs on Hostinger. It’s a ChatGPT plugin that lets you oversee supported Hostinger services immediately from ChatGPT’s interface.
Hostinger Connector doesn’t oversee your Business Hub overview or merchandise feed, so keep those updates in Business Hub.
All of the tutorial satisfied on this website is topic to Hostinger's rigorous editorial standards and values.
The author
Muhammad Ariffudin
Arif is a Technical Content Writer for Hostinger Tutorials alongside an instructional backdrop in Informatics. He specializes in Linux server administration, VPS hosting, and web development, and has authored additional than 200 specialized articles. Follow him on LinkedIn.
