Here is simply a recap of what happened successful the hunt forums today, done the eyes of the MCP and different hunt forums connected the web.
Google Local reviews are disappearing from galore businesses, Google said it will analyse the issue. Google yet fixed the 3 week agelong page indexing study successful Search Console. Google Business Profile suspension penalties are additive. Google is testing a caller places section battalion design. Google third-party rates for edifice ads are going distant successful a fewer months. Microsoft Advertising has opened up a caller betas for Performance Max experiments. Google posted its July 4th Doodle connected July 3rd, it is beautiful animated. And I posted the play SEO video recap, it was a spot longer than normal.
MCP Stories:
- Google Local Reviews Go Missing For Many Businesses
Google reviews look to beryllium disappearing from Google Business Profile section listings. In the past fewer days aliases truthful location has been an influx of complaints successful the Google Business Profile forums. I person not seen Google respond to the complaints, but either location is simply a bug aliases a alteration to the reappraisal argumentation that is causing these reviews to spell missing. - Google Page Indexing Report Has Been Fixed & Updated
Google has fixed the page indexing study wrong Google Search Console aft it was struck and delayed for complete 3 weeks. It was virtually conscionable fixed wrong minutes of this communicative going live, arsenic I continuously cheque the study for illustration an unwell-OCD man. - Search News Buzz Video Recap: Google June Spam Update Done, Fraud DMCA Takedowns Breaks Google, Costly Google Ad Budget Changes & More
This week, I covered that Google’s June 2026 spam update completed past Friday afternoon. Fraudulent DMCA takedown requests are breaking Google Search and nary 1 seems to beryllium doing anything. Google AI Mode improved links... - Google Business Profile Restrictions & Penalties Are Additive
Google will adhd to existing penalties aliases restrictions connected your Google Business Profiles if you proceed to break the aforesaid argumentation complete and complete again. The first regularisation mightiness beryllium 30 days but past if you are caught doing the aforesaid thing, Google tin make that regularisation doubly arsenic long. - Google Tests New Local Places Layout Design
Google is testing updating the creation for the section battalion and places listings wrong Google Search. The representation was moved to the top, alternatively of connected the correct and the action buttons are besides moved and changed. I americium not judge which type I for illustration more, but present is what changed. - Google Third-Party Rates For Hotel Ads Feature Going Away On Sept. 30
Google added a statement to the About Google third-party rates for edifice ads saying aft September 30, 2026 this will go unavailable. Google said campaigns will extremity serving ads crossed each Hotel Ads inventory aft September 30th. - Microsoft Advertising Performance Max Experiments Beta Types
Microsoft Advertising has opened up a caller betas for Performance Max experiments. There are now Max upgrade aliases uplift research disposable successful Microsoft Advertising. - Google Fourth Of July 2026 Doodle Celebrating 250 Years Of The USA
Google has posted its Fourth of July Doodle for 2026, the United States Semiquincentennial celebrates the 250th day of the United States Declaration of Independence. The Doodle is an animated GIF of the American emblem successful the background. - Bird Painted On Google Chicago Wall
Google has this pinkish vertebrate painted connected 1 of the walls successful the Google agency successful Chicago. It is graffiti style, right? I recovered this connected Instagram.
Other Great Search Threads:
- Bing pinch azygous dedicated large sponsored result. Here are threat of aforesaid query for trial and without test., Khushal Bherwani connected X
- It reflects clicks we spot to the domain from ads and integrated postulation wrong a 30-day rolling clip period. There are a number of reasons why Google Analytics spot whitethorn not statement up pinch the tract sojourn thresholds. It's besides important to statement that sessions successful Google Analytics is a..., AdsLiaison connected X
- $$TWENTY Thousand DollarsGoogle Ads Credits Now!! Have NEVER Seen A Higher Amount Before., Anthony Higman connected LinkedIn
- Just updated my backstage dashboard that's actively monitoring the integrated postulation capacity of each the publically listed lawsuit studies of 16 AI contented scaling companies, compared to their postulation peak. I redacted the institution names connected the bottom... but the trends are beautiful clear., Lily Ray connected X
- I've seen an uptick successful folks talking astir Microsoft Advertising arsenic a meaningful adhd connected to Google and Meta strategies, and wanted to walk on a adjuvant extremity from my practitioner days: cross-channel RLSA (remarketing lists for hunt ads)!, Navah Hopkins connected LinkedIn
- That's 95% of companies wherever SEOs are starring aliases straight progressive successful AI hunt efforts. Only 1% person handed it to a squad without SEOs., Aleyda Solis connected LinkedIn
MCP Stories:
- Why AI deliverables should beryllium judged by outcomes, not effort
- Why proprietary information is your astir defensible AI citation asset
- A Google Ads targeting maneuver that trim invalid clicks by 50%
- What 1 cardinal keywords uncover astir AI’s effect connected search
- How competitors target your branded postulation pinch Google Ads
- Want to coming astatine SMX Next? Now’s the clip to taxable a pitch!
Other Great Search Stories:
AI & LLMs
- Cloudflare sets AI crawler deadline: abstracted hunt aliases beryllium blocked, NBC News
- Making AI hunt smarter, Cloudflare
- Sam Altman: This is really we tin make AI safe for everyone, Financial Times (Sub)
- A informing motion astir AI’s existent cost, courtesy of Google and Amazon, TechCrunch
- EXCLUSIVE: Meta's Zuckerberg says AI supplier tech progressing slower than expected, Reuters
Industry & Business
- Microsoft unveils $2.5B 'Frontier Company' to embed AI engineers wrong customers, GeekWire
- Freshfields’ Anthropic Win; A Squeeze of Lime Returns, The Information
- Microsoft Memo Details AI App Overhaul to ‘Earn the Right to Exist’, The Information
Links & Content Marketing
- How To Orchestrate Content astatine Scale, Content Marketing Institute
Local & Maps
- Android Auto rolling retired Spotify, YouTube Music updates, 9To5Google
- EP 263 - Stop Counting Stars: How to Mine Competitor Reviews for High-Converting Content Ideas, Near Media
- You Should Use Google Maps' Lists Feature More Often - Here's Why, BGR
Other Search
- Jennifer Lopez says viral Versace dress inspired Google Images, USA Today
- ‘I’m returning mine’: The caller Google Home Speaker is already disconnected to a very slow start, and users are acold from happy — but the institution is looking into it, TechRadar
- Google brings Ask Gemini and AI Overviews to the Drive mobile app, Chrome Unboxed
- Your Google Gemini Data Is Being Used For A Lot More Than Just Sending You Ads, BGR
PPC
- The Complete Guide to the Google Display Network, WordStream
Search Features
- Google AI Overviews springiness 'incredibly worrying' prominence to termination method, Press Gazette
- Which elements of the SERP are viewed but not clicked connected [Eye-tracking study], The Hubble by Laika
SEO
- How Nuvemshop's image prioritization strategy led to a 68% betterment successful LCP and 8.9% much conversions, Google Web Dev
- SEO successful 2026: Every CEO & CMO Question Answered, Brainlabs
Feedback:
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