Daily Search Forum Recap: July 2, 2026

by Adi Gunawan 18 September 2026 7 min read 32000x views

Here is simply a recap of what happened successful the hunt forums today, done the eyes of the MCP and different hunt forums connected the web.

Google now sends searchers to the publisher-hosted AMP page. Bing says it continously backfills information successful Bing Webmaster Tools. Google Ads updated the each run driblet down. Google Ads has caller transmission diagnostics for PMax campaigns. You tin now unsubscribe from those book a telephone pinch your Google Ads master emails. And I posted the monthly Google webmaster report.

MCP Stories:

July 2026 Google Webmaster Report
Here is the monthly Google Webmaster report, wherever I summarize the awesome integrated Google Search news and SEO topics from the past month. The large news was the Google June 2026 spam update, which took only 2 days to rotation retired and felt for illustration it started earlier and was substantial.
Google Ads Makes Changes To Bidding For Campaigns Limited By Budget
Google Ads, arsenic we covered earlier, made changes to Target CPA & Target ROAS. But now, Google sent retired an email astir moreover much changes starting connected August 17, 2026 astir bidding for campaigns constricted by budget. It seems for illustration this bidding update will extremity up costing advertisers moreover much money.
Bing Webmaster Tools Backfilled Data For AI Performance Reports On June 1st
If you return a look astatine the Bing Webmaster Tools newish AI capacity reports, you whitethorn spot much data, impressions, etc showing up connected and aft June 1, 2026. Microsoft said this is conscionable "regular information backfilling" and location are "no anomalies" (which I deliberation is simply a excavation astatine Google).
Google Ads Updates All Campaigns Drop Down
Google has reportedly updated the Google Ads "All Campaigns" drop-down action container to beryllium from the halfway of the surface to the top-left area and added the afloat run level successful an expandable view.
Google Sends Searchers To Site-Hosted AMP Pages Instead Of Cached Page
Google updated really it handles sending searchers to AMP pages wrong Google Search. Now Google will nonstop searchers straight to publisher-hosted AMP pages alternatively of the cached pages displayed successful an AMP viewer. Google said this was done because it "simplifies and reduces attraction efforts for publishers who are creating AMP content."
Google Ads Performance Max Channel Diagnostics
Google Ads is testing a caller Channel Diagnostics characteristic for Performance Max campaigns wrong "Channel Performance" nether the "Insights & Reports" section. This shows you the diagnostic information of each the channels together and of a circumstantial transmission successful particular, each successful 1 place.
You Can Now Unsubscribe From Google Ads Expert Book Call Emails
Google has now added an unsubscribe action to those book a telephone pinch your Google Ads master emails that you find successful your inbox conscionable measurement excessively often. This has been a title for a while, for illustration since 2005 and we covered it galore times, but successful 2022, Google said it will do thing astir it. Well, successful 2026, we now person an unsubscribe link.
Dancing At The Google Orb
Here are respective twelve dancers dancing by the Google Orb astatine the GooglePlex. I americium not judge why they are doing this there, but present is the video I recovered of it connected Instagram.

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