Apple delays upgraded Siri: it’s taking ‘longer than we thought’

Mar 08, 2025 12:54 AM - 1 week ago 11417

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The wide anticipation was that it would get this spring.

The wide anticipation was that it would get this spring.

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Photo by Chris Welch / The Verge

Jay Peters

Jay Peters is a news editor covering technology, gaming, and more. He joined The Verge successful 2019 aft astir 2 years astatine Techmeme.

Apple’s much personalized Siri features request a small much clip successful the oven. Company spokesperson Jacqueline Roy gave this connection to Daring Fireball today announcing the delay:

Siri helps our users find what they request and get things done quickly, and successful conscionable the past six months, we’ve made Siri much conversational, introduced caller features for illustration type to Siri and merchandise knowledge, and added an integration pinch ChatGPT. We’ve besides been moving connected a much personalized Siri, giving it much consciousness of your individual context, arsenic good arsenic the expertise to return action for you wrong and crossed your apps. It’s going to return america longer than we thought to present connected these features and we expect rolling them retired successful the coming year.

We’ve asked Apple to explain precisely what “coming year” means.

When Apple introduced Apple Intelligence astatine WWDC past year, it showed disconnected precocious features for illustration Siri knowing your individual discourse and being capable to return action based connected what’s shown connected your screen. Apple said astatine the clip that those features would rotation retired “over the people of the adjacent year,” and the wide anticipation was that they’d get this spring.

Given today’s statement, it seems for illustration we’ll still person to hold a while for those features to rotation out. And Bloomberg’s Mark Gurman reported this weekend that a ”true modernized, conversational type of Siri” mightiness not get until iOS 20 “at best.”

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