An AI video tool just launched, and it’s already copying Disney’s IP

Jun 19, 2024 05:05 AM - 4 months ago 59113

Last week, AI startup Luma posted a bid of videos created utilizing its caller video-generating instrumentality Dream Machine, which nan institution describes arsenic a “highly scalable and businesslike transformer exemplary trained straight connected videos.”

The only problem? At astir 57 seconds in, nan Dream Machine-generated trailer for Monster Camp — an animated communicative astir furry creatures journeying to a sleepaway campy — features a somewhat AI-smudged but still recognizable Mike Wazowski from Pixar’s Monsters, Inc. Many group noticed that aggregate characters and its wide artistic look borrowed from nan franchise, and nan questions quickly started pouring in.

Was it fed a punctual asking for animation successful a Pixar style? Is it trained connected worldly that includes nan Disney studio’s work? That general deficiency of transparency is 1 of nan biggest concerns astir these kinds of models, arsenic Dream Machine joins OpenAI’s Sora, Google’s VideoPoet, and Veo arsenic 1 of nan galore text-to-video AI devices shown disconnected successful caller months.

Luma hyped its Dream Machine exemplary arsenic nan early of filmmaking, featuring “high quality, realistic shots” created simply by typing prompts into a box. Watching videos showing cars racing down a dissolving road aliases an awkwardly narrated sci-fi short, you tin benignant of spot why bullish fans of this tech were speedy to telephone it a caller innovation.

Currently, Luma is encouraging group to motion up and play pinch Dream Machine for free, but nan institution besides has “Pro” and different tiers that complaint users fees for much features. We reached retired to Luma for remark astir wherever it sources nan footage Dream Machine is trained connected but did not perceive backmost by clip of publishing.

Disney hasn’t publically commented connected what Luma seems to beryllium up to, and it’s imaginable that nan institution hasn’t moreover noticed. But astatine a clip erstwhile group person been pushing for much transparency astir nan datasets powering AI devices for illustration nan ones Luma is building, things for illustration Monster Camp make it difficult not to look astatine nan generative AI ecosystem arsenic prone to plagiarism.

Correction, June 18th: This communicative initially misstated erstwhile nan AI videos were first posted. It was past week, not complete nan weekend.

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