Jess Weatherbed is a news writer focused connected imaginative industries, computing, and net culture. Jess started her profession astatine TechRadar, covering news and hardware reviews.
Behance co-creator Scott Belsky has announced he’s leaving his position arsenic Adobe’s Chief Strategy Officer to go a partner astatine independent movie accumulation institution A24. Belsky initially joined Adobe erstwhile it acquired the Behance creator portfolio level for $150 million successful 2012.
Following a little departure successful 2016, he rejoined Adobe successful 2017 to lead its merchandise improvement crossed Creative Cloud and has since go 1 of the creation package giant’s astir respected and recognizable figures. Belsky played a cardinal domiciled successful launching Adobe’s lineup of Firefly generative AI products, which debuted its first AI video exemplary successful October past year.
Belsky was besides a driving unit down Adobe’s grounded effort to get rival merchandise creation level Figma for $20 billion successful 2023. The merger statement was squashed nether unit from UK and EU regulators, requiring Adobe to salary Figma a $1 cardinal termination fee.
“After 7 years since returning to Adobe… i’ll beryllium shifting gears complete the coming months + jumping into the fast-evolving world of filmmaking and storytelling (a longtime passion),” Belsky said successful his farewell message. “It’s difficult to time off a team, mission, and customer guidelines I attraction for deeply, but the Adobe team, strategy, and pipeline has ne'er been stronger.”
Belsky says he will beryllium relocating to New York City and will stay successful the “extended family of Adobe” arsenic a “future tech partner.” According to Adobe main trading serviceman Lara Balazs, Belsky’s A24 partner domiciled will spot him building “tools and resources” to thief support filmmakers’ imaginative visions.
“I’m excited to spot really his acquisition processing exertion will construe to the intermezo industry,” Balazs said connected Adobe’s blog. “We person ever collaborated pinch studios astir the world, and we person already begun conversations pinch Scott and A24 connected really the 2 companies tin partner to advancement the creation of storytelling.”