6 Reasons Why Successful Entrepreneurs Need to Be on LinkedIn

1. LinkedIn is simply a networking goldmine

Whether you're connecting pinch like-minded individuals, imaginable clients aliases manufacture leaders, LinkedIn allows you to build relationships that tin lead to collaboration, partnerships and business opportunities.

The cardinal is to spell beyond simply sending relationship requests. Take clip to (thoughtfully) prosecute successful the remark conception of different people's posts and participate successful meaningful discussions. This way, erstwhile you do scope out, they already "know you."

They will admit your name, and you person already had conversations. You tin past scope retired pinch a relationship petition and proceed the speech successful the dm's (direct messaging). From there, schedule a virtual java for face-to-face conversations and watch really your relationships grow.

Related: How to Optimize Your LinkedIn Profile successful 6 Easy Steps

2. Real relationships are built connected LinkedIn

I precocious attended an out-of-town arena because of the connections I made connected LinkedIn. The arena organizers were putting together a sheet of LinkedIn Experts. I had been pursuing them and having conversations pinch them, and now, I had the opportunity to meet them — and galore much of my different LinkedIn connections — successful existent life for the first time. I was gathering them for the first time, yet I already knew them.

Attending the arena solidified the relationships and led to collaboration opportunities. I don't cognize of immoderate different level wherever group return the clip to really get to cognize each different and support each different arsenic they do connected LinkedIn.

3. LinkedIn acts arsenic your Personal Brand HQ

LinkedIn has a dedicated Recommendations section. Use it to freely stock recommendations, item the activity of others and inquire for them arsenic well. It is simply a cleanable opportunity to fto your achievements speak for themselves.

This is peculiarly important for freelancers, consultants and work providers, arsenic imaginable clients tin spot precisely really you've helped others succeed.

Related: Is LinkedIn's 'Open to Work' Banner 'Desperate'? New Debate

4. A level for thought leadership

LinkedIn has go a cardinal level for thought leaders — professionals crossed various industries sharing their insights and perspectives.

By consistently sharing contented — whether articles, videos, elemental posts aliases carousels — you tin found yourself arsenic a thought leader and build an engaged assemblage that seeks your proposal and expertise. Since only a mini percent of LinkedIn users regularly post, location is simply a important opportunity for those consenting to stock their insights.

5. A business directory

LinkedIn is for illustration Wikipedia for business professionals. It's wherever group study astir others and determine whether this is personification they want to do business with.

For entrepreneurs, LinkedIn is simply a powerful level to position their offerings to the correct audience, whether they're looking for strategical partners aliases clients/customers. It useful for some B2B and B2C businesses, allowing them to web and link pinch their perfect assemblage organically.

6. LinkedIn is simply a assets for learning and master development

With LinkedIn Learning, you tin entree thousands of video courses covering topics from business and activity to individual improvement and imaginative skills for illustration video editing (LinkedIn is heavy promoting its caller video feature).

In summation to the courses, you tin study a batch straight from manufacture experts who regularly station content. They stock valuable insights, actionable tips and lessons learned from real-world experiences.