18 Eye-Catching Social Media Ad Examples to Spark Your Creativity

Jan 13, 2025 07:33 PM - 1 month ago 39643

The champion societal media ads seizure attraction and time off an impression. People are distracted, scrolling done their feeds and the past point they typically want to spot is an intrusive ad. 

But immoderate brands and businesses achieved this balance. The ads that resonate the champion usage productivity to link to people’s emotions and motivations.

We’ve curated this database of immoderate of our favourite societal media ads that seizure attraction and time off an impression. Get inspired, finesse your strategy, and scheme your adjacent awesome societal media ad.

Instagram

Instagram ads thrive connected ocular storytelling – they harvester high-quality images and videos pinch a beardown artistic appeal. Whether done carousel posts, reels, aliases shoppable content, making a successful ad connected Instagram tin fto you link emotionally pinch users, and thrust your interactions and purchases.

The first fistful of ads featured successful our database were recovered acknowledgment to The Ad Professor complete connected X, who does an fantabulous occupation successful curating examples of awesome integer ads (give them a travel for much ad-inspiration).

1. Lavazza: Narrative Storytelling

Coffee marque Lavazza leapt into storytelling pinch this Instagram video ad. It’s longer than astir ads connected the level (over 1 infinitesimal 40 seconds) but connected this juncture it useful because of the narrative. 

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The advertisement is effective because it creates a characteristic and communicative that viewers tin subordinate pinch the brand. It’s existent – java being a perk of mundane agency life – but pinch a touch of imagination to make it exciting. It besides helps having immoderate well-known faces characteristic successful the ad.

The first carousel ad connected the database comes from House of Sunny. The clothing marque stretches an image of a sausage canine crossed 4 fixed carousel photos, alongside quotes from the marque squad astir moving connected the latest launch. 

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The quotes are mostly canine puns, and the last carousel photograph shows the pooch’s look looking upward and pinch a portion measurement astir its neck.

Carousels tin extremity users successful their societal media tracks, and the sausage canine is simply a cleanable measurement to support users engaged. After all, who doesn’t emotion dogs? And who wouldn’t beryllium funny astir what the furry feline is doing connected Instagram? 

3. Bebax: Breaking the Smartphone Fourth Wall

Another java marque ad, this clip from Bebax. In the ad, audiences person a normal constituent of position of personification eating astatine a table. Suddenly, the position changes to a smart telephone screen, pinch the personification turning down the measurement and mounting ‘do not disturb’ mode. Food and java arrives successful front, and the personification and advertisement viewers bask them successful a much focused environment.

The conception is powerful because it benignant of “hacks” audiences’ phones. It’s for illustration the advertisement is saying “this contented is truthful important, we’re going to set your settings.” It besides makes the advertisement applicable pinch tech-savvy viewers, who tin apt edit their virtual environments pinch a awesome woody of ease. 

4. Ruggable: Aesthetics, Aesthetics, Aesthetics

Carpet marque Ruggable announced its business pinch Architectural Digest done this sexy photograph of… rugs. The lighting, the draped materials, the works – it’s each truthful enticing. There’s nary matter needed different than the marque names, it’s that powerful.

With a stunning, straightforward artistic design, this advertisement leaves a lasting impression. 

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Facebook

Facebook ads person elaborate targeting capabilities and versatile formats, from fixed images to interactive polls. You tin scope divers audiences pinch compelling advertisement transcript and CTAs connected Facebook, making it a bully level for consciousness and conversion campaigns.

5. Maids.cc: Taking a Meta Approach to the Feed

Similar to Bebax’s ad, Maids.cc takes a meta attack successful its Facebook video ad. The surface first shows a female cleaning the Facebook advertisement box. The position past transitions to Maids.cc Google reappraisal rating, and past a hunt barroom pinch the Maids.cc website being entered.

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The first changeable is endearing – it inserts the brand’s work into users’ Facebook feed. The 2nd is past informative and directive – it gives users’ societal impervious and past it subtly influences users to unfastened their browser and sojourn the site. It’s the correct equilibrium of saccharine and instructive.

6. Rise Tents: Testing the Product successful the Elements

Who knew tents could beryllium truthful entertaining? Rise Tents did pinch their video ad of a shelter connected the backmost of a trailer speeding down the roadworthy successful torrential rain. Why? The marque states that it didn’t person a fancy upwind passageway to beryllium the guidance of its products, truthful it made its ain setup.

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The video is funny, a spot daft, but makes its constituent — the shelter stays firmly connected the trailer and intact. Not to mention, Rise Tents saved themself an costly fund pinch this ad.

7. Levis: Just Be Cool

Levis stepped into its hipster artistic pinch this video ad, which acts arsenic a benignant of emotion missive from YouTuber Emma Chamberlain. It has a retro style, arsenic if it’s been filmed connected an aged portion recorder, and cuts betwixt frames of Emma astatine the formation and moving done the forest. She looks effortlessly chic successful each the moments.

Levis says the advertisement was inspired by Emma’s laid-back Northern California upbringing, truthful it appeals to group from location but besides those who effort to mimic that lifestyle. It blends a chopped manner pinch a timeless consciousness of cool.

8. Urban Canning: Local Goods Limited Offers

Like galore mini businesses, Urban Canning emphasized its caller equipment by offering them arsenic a constricted batch. 

Their advertisement displays a photograph of the herbed summertime squash product, and past the transcript explains the short model of readiness – creating a buzz and request for the paste.

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Ads don’t ever person to beryllium astir flashy formats and making the astir of tech features. With a elemental creation of a manus holding retired the merchandise to you, it’s elemental and approachable, which is awesome for a section aliases mini business trading canned goods.

This illustration from Urban Canning shows america that immoderate bully aged fashioned FOMO is capable for section marketing.

X

Ads connected X (formerly Twitter) tin capitalize connected concise, impactful messaging paired pinch striking visuals aliases videos to get users' attention. With a attraction connected trending topics and real-time engagement, these ads thin to spark conversations and summation marque visibility.

Skincare company, Dove, ran its #NationalSelfieDay run connected X, encouraging group to stock photos of themselves without makeup. While the social media campaign was a heartwarming connection to beforehand earthy beauty, it was besides an impactful ad.

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The ad shows a female happily posing pinch a ‘before’ sign. A fewer seconds later, an ‘after’ motion appears and the female continues smiling, unchanged. The format is powerful because Dove recognizes the beauty industry’s building of ‘before and after’ to waste products, and inverts it. And, because there’s a hashtag, the marque invites group to participate and beforehand the ad.

Smart, social, and successful! 

10. Airbnb: Sentimental Holiday Snaps

This video advertisement from Airbnb didn’t travel from the rental platform’s charismatic account, but from CEO Brian Chesky’s individual account. The advertisement plays for illustration a slideshow of someone’s picnic photos. It features a young mates pinch their babe connected his first ever trip. The photos uncover the typical memories, slipups, and everything successful betwixt that make a vacation unique. 

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It’s an advertisement to propulsion connected the bosom strings. It shows Airbnb arsenic much than a service, but arsenic a partner that helps families getaway and grow. And the truth that it was posted by the CEO makes the advertisement each the much friendly – it’s from a human, for humans.

TikTok

TikTok ads leverage the platform's attraction connected productivity and authenticity, often blending seamlessly into users' feeds arsenic entertaining, bite-sized videos. By embracing trends and user-generated content, here, brands tin create relatable ads that link pinch users and their values.

Patagonia has agelong been praised for its sustainable mission, and successful this video ad, we get a short clip from the outdoor clothing brand’s ‘Why Recycled’ film. In the ad, a man explains what recycling is, and why based connected the logic of recycling, nine should beryllium trying to devour little successful tandem pinch recycling. As he speaks, we’re shown snippets of recycling factories.

The advertisement is concise. It’s a no-frills portion of trading that is accordant pinch Patagonia’s values and reinforces the marque arsenic trustworthy and influential. For TikTokers, who are mostly younger and socially-driven, this advertisement makes full sense. And, for anyone willing successful the message, there’s a afloat movie connected the brand’s website to travel up and study more.

TikTok is simply a Gen Z playground, and this assemblage has a peculiar consciousness of joke that mixes somewhat superior pinch absurd, often rooted successful group falling. So naturally, Nissan Central Houston jumped connected the drama bandwagon and has produced a bid of perfectly edited ads.

In this ad, the segment starts pinch personification being carried connected a stretcher erstwhile they abruptly autumn and rotation off. 

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The segment seamlessly transitions to a Nissan car salesman rolling connected the showroom floor, pointing astatine the camera, and instructing group to travel down. It’s funny, shocking, and portion of a trend. 

YouTube

YouTube ads trust connected dynamic, longer-form contented that speaks to viewers done storytelling, tutorials, aliases connected an affectional level. Pre-roll, mid-roll, aliases skippable ads let advertisers to scope audiences astatine different stages of their YouTube viewing, which tin support much effective advertisement communication.

13. Google: Feeling Nostalgic

Google does storytelling astatine its finest successful this video ad, wherever an iPhone and the caller Google telephone are astir a campfire, telling a spooky story. The iPhone starts to get freaked retired astir Google’s caller characteristic launches and AI. The Google telephone reassures the iPhone that there’s thing to beryllium acrophobic of, but past an aged pager appears and they some scream. The tagline is “scary cool updates coming”.

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The video is funny, and the campfire is simply a script galore group tin subordinate to. It particularly appeals to younger generations who are tech literate and perpetually changing their phones for the latest models.

In conscionable 15 seconds Tiffany & co captures beauty successful this ad. Partnering pinch K-Pop singer, Jimin, the jewelry marque focuses connected slow movements and heavy stares from the star.

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Bracelets and necklaces radiance against the monochromatic background, and soft euphony plays, each creating a sensual ambiance – felt correct done the screen.

15. Mint Mobile: The Mockumentary

Satan moving astatine a telephone company? Check. Documentary-style narrative? Check.

The video ad from Mint Mobile is an fantabulous portion of entertainment. It draws connected a trope of telephone companies being “evil” and plays pinch it. It introduces Satan arsenic a regular guy, getting on pinch his time (with immoderate funny friction, for illustration trying to get his horns retired of the bath stall) and intentionally mounting precocious prices astatine the company.

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At the end, the matter sounds “is this wireless heaven?” and shows Mint Mobile prices. By poking nosy astatine the polar utmost of what Mint Mobile is trying to say, it makes its connection moreover harder-hitting.

LinkedIn

LinkedIn ads attraction connected master and B2B audiences, utilizing targeted messaging and industry-relevant contented to thrust leads and networking opportunities. From sponsored posts to InMail ads, these ads item opportunities and expertise to resonate pinch group successful a much general space.

16. Fi: Be Cute and Get Down to Business

Starting an advertisement pinch a mobility is ever a judge measurement to drawback people’s attention. Money guidance platform, Fi, does conscionable that pinch their carousel LinkedIn ad. The transcript sounds “Where did I walk my money past month?” – thing galore of america wonderment connected a regular basis. It’s human, but isn’t excessively daunting aliases overly superior because beneath, there’s a photograph of a canine successful a beanie hat.

The 2 components are somewhat random, but they convey that Fi is master and still approachable. The pursuing carousel images past show different features and stages of the app, showing LinkedIn users really to easy way precisely wherever their money has been going.

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17. Salesforce: Freebies Are Your Forte

This Salesforce advertisement is existent to the company’s branding – it’s simple, readable, and delivers clear value. It instantly addresses a customer request for each businesses: that group want brands to beryllium purpose-driven and empathic. That penetration is past elaborated for LinkedIn users done a downloadable ebook.

The advertisement is successful because it’s not one-directional. It positions Salesforce arsenic a business leader, but it doesn’t conscionable show viewers to bargain thing aliases motion up to something. The advertisement gives them a adjuvant resource, which encourages businesses to prosecute pinch them, and mention to their expertise. Clever, right?

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18. Markitors: Question and Answer Structure

Markitors poses a number of questions successful this LinkedIn ad, and alternatively than time off them hanging arsenic rhetorical ones, it gives the answers! Speaking straight to its assemblage (small business owners), the marque provides a nexus to its founders letter, wherever group tin get each the accusation they need.

The advertisement is tuned into its target assemblage and is to the point. In a oversea of ads and comments, this advertisement is simply a refreshingly cleanable cut. 

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There’s a full oversea of societal media ads that you astir apt aquatics done connected a regular basis. With these examples now connected your brain, return statement of the creative, copy, and conversion strategies that you’re exposed to – and use them to your ain branding journey.

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