12 celebrities who support AI

The Oscar victor has made immoderate awesome slope acknowledgment to AI.

In July, federal filings revealed that Netflix paid $587 cardinal for Affleck's upstart InterPositive, which he founded successful 2022.

The institution develops devices that let filmmakers to usage an AI exemplary that helps heighten post-production activity for illustration sound mixing, re-lighting shots, and adding ocular effects.

"What AI is going to do is disintermediate the much laborious, little creative, and much costly aspects of filmmaking that will let costs to beryllium brought down, that will little the obstruction to entry, that will let much voices to beryllium heard," Affleck said astatine the 2024 CNBC Delivering Alpha investor summit.

The head down "Requiem for a Dream" and "Black Swan" has taken awesome strides successful experimenting creatively pinch AI.

Aronofsky's institution Primordial Soup, which he launched successful 2025, teamed pinch Google's DeepMind to nutrient short films. The institution is besides down the animated bid "On This Day… 1776," which uses AI devices to recreate moments from the twelvemonth the state was founded.

"After the Lumiere brothers and Edison's ground-breaking invention, filmmakers unleashed the hidden storytelling powerfulness of cameras," Aronofsky said successful a connection astir Primordial Soup. "Later technological breakthroughs — sound, color, VFX — allowed america to show stories successful ways that couldn't beryllium told before. Today is nary different. Now is the infinitesimal to research these caller devices and style them for the early of storytelling."

James Cameron continues to bring innovation to moviemaking.

The Oscar-winning head down immoderate of the highest-grossing movies of each time, for illustration "Titanic" and "Avatar," announced successful 2024 that he joined the committee of board of Stability AI.

The company, which was founded successful 2019, is champion known for its text-to-image exemplary Stable Diffusion. It is besides down Stable Audio, which does euphony and sound generation.

"I've spent my profession seeking retired emerging technologies that push the very boundaries of what's possible, each successful the work of telling unthinkable stories," Cameron said successful a connection astir joining the board.

"I was astatine the forefront of CGI complete 3 decades ago, and I've stayed connected the cutting separator since. Now, the intersection of generative AI and CGI image creation is the adjacent wave. The convergence of these 2 wholly different engines of creation will unlock caller ways for artists to show stories successful ways we could person ne'er imagined."

Downey Jr. has gone from redeeming the satellite successful Marvel movies to trying to prevention the Earth successful the existent world pinch the thief of AI.

In 2019, he launched The Footprint Coalition, an statement that is dedicated to utilizing precocious technologies for the bully of the environment.

"Between robotics and nanotechnology, we could cleanable up the satellite significantly, if not totally, successful 10 years," Downey Jr. said successful an opening keynote for Amazon's Re:Mars convention successful Las Vegas successful 2019.

Since its start, the statement has made investments successful c removal and ambiance change, and a subject motor that supports researchers and scientists, according to a 2023 effect report it posted connected its website.

The character and investor co-founded Sound Ventures, which was an early investor successful AI labs for illustration OpenAI and Anthropic.

In July, Kutcher near Sound Ventures aft 11 years to commencement a caller VC firm. The yet-to-be-named institution will attraction connected investing successful startups successful the AI space.

At the Berggruen Salon successful Los Angeles successful 2024, the "That '70s Show" prima predicted really AI will alteration storytelling successful Hollywood.

"What's going to hap is location is going to beryllium much contented than location are eyeballs connected the satellite to devour it," he said. "So immoderate 1 portion of contented is only going to beryllium arsenic valuable arsenic you tin get group to devour it. And so, frankincense the catalyzing 'water cooler' type of thing being good, the barroom is going to person to spell measurement up, because why are you going to watch my movie erstwhile you could conscionable watch your ain movie?"

Lyonne cofounded the AI accumulation workplace Asteria pinch filmmaker Bryn Mooser successful 2022 and plans to nonstop a movie utilizing its tech.

Lyonne's directorial debut, "Uncanny Valley," will usage Asteria's devices to show a communicative that follows "a teenage woman who originates to suffer her grip connected reality arsenic a globally celebrated augmented reality video crippled starts glitching feverishly pinch progressively vulnerable real-world consequences," according to Variety.

"I'm not trying to tally a tech company. It's much that I'm a filmmaker who doesn't want the tech group deciding the early of the medium," Lyonne told Vulture successful 2025 of her motivations for founding Asteria.

Paltrow precocious made headlines for reportedly readying an off-the-record meal astatine her location honoring OpenAI CEO Sam Altman. But her liking successful AI goes backmost to astatine slightest 2021.

The Goop laminitis has invested successful respective AI companies, including the customer work automation startup Forethought AI, the beauty-tech startup Potion AI, the AI-powered meditation app Moments of Space, and the text-to-speech level Speechify, which besides has utilized her voice.

Paltrow besides launched the VC money Kinship Ventures pinch entrepreneur Moj Mahdara; its website lists "AI-enabled devices & user tech" arsenic 1 of its existent finance areas.

Throughout his career, Scorsese has challenged himself to break the boundaries of storytelling connected the large screen, and he isn't acrophobic to research really AI tin push those boundaries moreover further.

In June, the Oscar victor announced he'd go an advisor astatine the AI patient Black Forest Labs. The "Goodfellas" head besides revealed that he utilized Black Forest's AI devices to trade a storyboard for an upcoming film.

"Now, pinch this tool, I tin stock what I'm visualizing much intelligibly and efficiently to my imaginative squad — the accumulation designer, creation designer, and cinematographer," Scorsese says successful a quote featured connected the company's website.

The "Ready Player One" and "X-Men" prima has been successful the AI crippled for a decade.

Sheridan founded the AI-based 3D animation and VFX devices institution Wonder Dynamics successful 2016 pinch VFX creator and filmmaker Nikola Todorovic. In 2024, the institution was acquired by Autodesk.

"Well, I won't opportunity that AI is thing that shouldn't scare people, successful general," Sheridan told Indiewire successful 2024. "I deliberation that to opportunity that AI is thing successful wide is excessively broad, it's excessively complex. I deliberation you person to see precisely really it's being utilized successful each lawsuit to past make an appraisal of whether it's an ethical usage of AI aliases not."

"South Park" creators Matt Stone and Trey Parker's institution Deep Voodoo has go Hollywood's go-to for deepfake technology.

Stone and Parker created the institution during Trump's first administration, erstwhile they were developing a deepfake movie connected the president. After the task was scrapped during the pandemic, Deep Voodoo lived connected arsenic a measurement for creatives to usage deepfake tech.

The institution is down immoderate memorable works: Kendrick Lamar's euphony video for "The Heart Part 5," successful which the artist's look morphs seamlessly into that of O.J. Simpson, Kanye West, and Will Smith. It besides is responsible for Bill Clinton's tirade astatine a Dunkin' Donuts successful an episode of "Ted."

"I find that a batch of discussions astir AI go tiresome. You know, 'Put your taxes successful and it tin do them.' And it's like, 'Cool, but a quality tin do your taxes.' What we're trying to do is thing nary magnitude of humans tin do," Stone told The Hollywood Reporter successful March.

The Black Eyed Peas personnel is afloat engrossed successful AI.

With his institution FYI.AI, a messaging level designed for the imaginative organization to negociate their integer assets, will.i.am is focused connected everything from the audio world to the classroom.

The offshoot RAiDiO.FYI is made up of a bid of interactive power stations pinch an AI big who tin thief trade your cleanable playlist.

The Grammy victor is besides school a people connected AI. With FYI EDU, a business he's doing pinch Arizona State University, he useful pinch students connected really to build their ain AI agents.

"It's the top clip to dream and materialize concepts that haven't been materialized," will.i.am told NPR successful April.

The tennis awesome is now becoming a awesome subordinate successful the VC world.

Williams has spent the past decade building her portfolio, making angel investments successful complete 60 companies, including ed tech unicorns for illustration MasterClass and consumer-product startups for illustration Billie and Daily Harvest.

This year, she launched the Starfire Fund. Its extremity is to make first investments successful the scope of $5 cardinal to $10 cardinal into tech and AI-enabled companies focused connected empowering individuals and the acquisition economy.

"Everything that we put in, if they don't person a early successful AI, if they're not reasoning astir AI, we're second-guessing our finance successful them," Williams said astatine the American Business Forum successful 2025.

Jason Guerrasio is an award-winning intermezo analogous astatine Business Insider and has covered various aspects of the movie manufacture for complete 2 decades. On the site, his reporting tin scope from what's going connected down the scenes astatine immoderate of the biggest companies successful Hollywood, colorful interviews pinch immoderate of the astir well-known names successful entertainment, and exploring the darker broadside of the industry.In 2020, Jason received the New York Press Club award and Los Angeles Press Club award for his communicative connected the rise and autumn of MoviePass. It has since been made into the Emmy-nominated HBO documentary "MoviePass, MovieCrash."Previous to BI, Jason was the managing editor astatine Filmmaker Magazine, 1 of the starring publications successful the independent movie industry. He's besides written for galore publications complete the years, including Vanity Fair, Esquire, Rolling Stone, Vulture, Variety, and indieWire.Popular ArticlesMary Carole McDonnell built a true-crime empire. Then the FBI came for her. Growing up Marvel: The tormented life of Stan Lee's child, JC LeeA bullet. A legend. A lie. Bufford Pusser killed his wife, authorities say. What happens to his bequest now?